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Brand Coordinator
3 weeks ago
**Brand Coordinator**
The Brand Coordinator will play a vital role in supporting the development and execution of our marketing strategies and campaigns within the D.P. Murphy hotels across the Atlantic Provinces.
**Responsibilities**:
**Content Development**:
- Assist in the creation of marketing content, including copywriting, graphics, and multimedia elements for the hotels in the portfolio.
**Social Media Management**:
- Manage and update social media accounts, ensuring a consistent brand voice and engaging content. Monitor social media performance, analyze metrics, and provide insights for continuous improvement.
**Market Research** - Conduct market research to identify trends, competitor activities, and opportunities for the hotels. Analyze data and present findings to inform marketing strategy.
**Website Management** - Assist in maintaining and updating the company website, ensuring content is current and aligned with marketing goals.
**Collaboration with Stakeholders** - Work closely with the hotel General Managers to ensure alignment of marketing efforts with overall business objectives. Foster relationships with external partners and vendors.
**Analytics and Reporting** -Utilize analytics tools to track and report on the performance of marketing campaigns. Participate in weekly meetings with management to present findings.
**Branding**:
- Maintain and reinforce the company’s brand identity across all marketing materials and channels. Ensure consistency in messaging and visuals.
**Marketing Budget**:
- Assist in managing the marketing budget, tracking expenses, and ensuring cost-effectiveness in all marketing activities.
**Education, Skills and Experience**
- One to two years in a similar role
- Self motivated with proven job reliability, diligence, dedication, and attention to detail
- Demonstrated excellent written and verbal communication skills
- Ability to travel quarterly to the individual hotels
- Located in Moncton New Brunswick
Pay: $50,000.00 per year
**Benefits**:
- Dental care
- Extended health care
- Paid time off
Flexible language requirement:
- French not required
Schedule:
- Monday to Friday
- Weekends as needed
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- Marketing: 2 years (preferred)
Work Location: In person
Application deadline: 2024-10-28
Expected start date: 2024-11-01
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