Brand Coordinator

3 weeks ago


Moncton, Canada D.P. Murphy Hotels Full time

**Brand Coordinator**

The Brand Coordinator will play a vital role in supporting the development and execution of our marketing strategies and campaigns within the D.P. Murphy hotels across the Atlantic Provinces.

**Responsibilities**:
**Content Development**:

- Assist in the creation of marketing content, including copywriting, graphics, and multimedia elements for the hotels in the portfolio.

**Social Media Management**:

- Manage and update social media accounts, ensuring a consistent brand voice and engaging content. Monitor social media performance, analyze metrics, and provide insights for continuous improvement.

**Market Research** - Conduct market research to identify trends, competitor activities, and opportunities for the hotels. Analyze data and present findings to inform marketing strategy.

**Website Management** - Assist in maintaining and updating the company website, ensuring content is current and aligned with marketing goals.

**Collaboration with Stakeholders** - Work closely with the hotel General Managers to ensure alignment of marketing efforts with overall business objectives. Foster relationships with external partners and vendors.

**Analytics and Reporting** -Utilize analytics tools to track and report on the performance of marketing campaigns. Participate in weekly meetings with management to present findings.

**Branding**:

- Maintain and reinforce the company’s brand identity across all marketing materials and channels. Ensure consistency in messaging and visuals.

**Marketing Budget**:

- Assist in managing the marketing budget, tracking expenses, and ensuring cost-effectiveness in all marketing activities.

**Education, Skills and Experience**
- One to two years in a similar role
- Self motivated with proven job reliability, diligence, dedication, and attention to detail
- Demonstrated excellent written and verbal communication skills
- Ability to travel quarterly to the individual hotels
- Located in Moncton New Brunswick

Pay: $50,000.00 per year

**Benefits**:

- Dental care
- Extended health care
- Paid time off

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)

Work Location: In person

Application deadline: 2024-10-28
Expected start date: 2024-11-01


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