Social Media Marketing Coordinator

3 weeks ago


Edmonton, Canada Strathcona Spirits Distillery Full time

Strathcona Spirits Distillery

Social Media & Marketing Coordinator

Location: Edmonton, Alberta

Traits we’re looking for:

- Someone who loves and really gets the Strathcona Spirits brand.
- A confident communicator. You can easily distill information and deliver it efficiently and with a smile.
- Skilled photographer
- Comfortable designing and editing Mailchimp campaigns with very little guidance and editing. Both regular campaigns and automated to regular customers, but also to our retailers.
- Ability to work on the fly and turn things around quickly when needed.
- Eye for design and stunning high quality photography. A pixelated or poorly edited photo will keep you up at night.
- Appreciation of quality ingredients, craftsmanship, and beautifully made spirits.
- Social media savvy. You have a firm understanding of the major platforms and how to strategically use them to tell our story.
- Strong writing skills for digital content creation including social media, newsletters, websites and more.
- You like brainstorming, problem-solving, and working with a team, but also able to put your head down and do the work.
- Calm and collected. You carry yourself well, have fun, but know when to be professional.
- You’re not afraid to pick-up the phone to make something happen.
- Self-starter who takes ownership and can adapt and thrive in an ever-changing industry.
- Not afraid to ask questions.
- You show up at every meeting with a notebook, calendar, and pen in-hand
- Strong at finishing projects.

**Responsibilities**:

- Increase website sales
- Create a bi-monthly social media calendar and go over with leadership team
- Strategize, design, prepare, and schedule all social media campaigns leading up to new product launches.
- Manage all day-to-day social media channels, this includes daily publishing of Stories in a genuine and creative way.

Mailchimp.
- Liaise with the team on a daily basis to find out what’s happening around the distillery to create genuine content that assists in sharing our story with our customers that maintains the quality of our brand.
- Ability to respond to customer inquiries, questions, and concerns through social media and the website.
- Working knowledge of ecommerce websites ei. Wix, Square, Mailchimp, Buffer, etc.
- Create ecommerce ads, optimization, tracking online sales, and reporting.
- Bring fresh, new, marketing and campaign ideas to the table for team brainstorming.

**Requirements**:

- 2 - 3 years of media relations experience in Communications & Digital Marketing
- Experience with all major social media platforms, and keen to get on new ones (please provide a portfolio)
- Comfortable using Adobe Illustrator & Photoshop.
- Experience using Mailchimp automation.
- Proven writing skills that show ability to write concisely and thoughtfully.
- Capable of taking beautiful photos for social media when needed.
- Ability to create manage Facebook and Google ads
- Basic understanding of SEO

This position is 25-30 hours per week.

**Job Type**: Part-time
Part-time hours: 25-30 per week

**Salary**: $15.00-$23.00 per hour

**Benefits**:

- Casual dress

Schedule:

- Day shift
- Evenings
- Night shift
- Weekend availability

Ability to commute/relocate:

- Edmonton, AB: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Marketing: 2 years (preferred)



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