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Distribution Channel Manager

4 weeks ago


Langley, Canada Innovative Circuit Technology Ltd. dba ICT Full time

Responsible for developing and managing new and existing sales channels within identified strategic markets, and developing these channels to increase sales, market penetration and positioning of ICT products in North American geographic markets. Identified markets include land mobile radio (LMR), fixed wireless broadband and radio access networks. Other functions include identifying and signing on new channel partners and creating and personally delivering product training, sales training, and marketing programs to drive awareness of ICT and our products in the territory.

Reporting to the Director of Sales & Marketing, this position is located at ICT headquarters in Langley, BC. Working hours are 8:00 a.m. to 4:30 p.m., Monday to Friday.

**Responsibilities**
- Meet and exceed assigned sales quotas.
- Grow existing and establish new revenue streams from North American geographic regions, utilizing channel partners such as distributors, resellers and integrators.
- Provide product and sales training to both distributors and their key channel partners, including system integrators, value-added resellers, and dealer-installers.
- Create strategic marketing plans to increase brand awareness and demand generation from end-user customers.
- Develop joint marketing campaigns with channel partners.
- Support distributors, resellers and integrators partners to promote ICT products to end-user customers.
- Conduct webinars with distributors, dealers, system integrators and end users to promote ICT products and solutions.
- Provide regular in-person support to channel partners, including joint sales calls to promote products and educate partners on the selling process.
- Attend industry functions and events, including tradeshows and networking sessions.
- Provide important market and customer feedback to ICT for product improvements and new product development.
- Communicate clearly and effectively to internal ICT personnel regarding new and existing sales opportunities, customer feedback and new product requirements.
- Maintain detailed records of all interactions with customers through Salesforce CRM tool.
- Maintain a sales forecast and accurate opportunity funnel.
- Travel to the region regularly (monthly) to perform job duties as assigned.

**Requirements**:

- Ability to create a sales and marketing strategy to successfully grow revenue.
- Excellent people skills and the ability to build relationships with people at all levels in an organization.
- Asks thoughtful and relevant questions, exhibits critical thinking skills, displays effective listening, demonstrates product value effectively.
- Demonstrates effectiveness in linking product features/benefits to client needs.
- Initiates action and follow-ups with customers.
- Establishes pre-call strategies with identified objectives and desired outcomes.
- Conducts post-call analysis and clearly outlines next steps required.
- Excellent written and communication skills.
- A moderate degree of travel is required for this position (12 to 16 weeks per year).

**Education and Experience**
- A bachelor’s degree or business diploma is preferred.
- Minimum five years’ experience in sales, including experience and knowledge of the telecommunications industry.

**Job Types**: Full-time, Permanent

Pay: From $80,000.00 per year

Additional pay:

- Commission pay

**Benefits**:

- Casual dress
- Dental care
- Extended health care
- Paid time off
- RRSP match
- Vision care

Schedule:

- 8 hour shift

**Location**:

- Langley, BC (preferred)

Willingness to travel:

- 25% (required)

Work Location: Hybrid remote in Langley, BC

Expected start date: 2024-11-04