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Category Manager
7 months ago
Location: Markham, Ontario
**Job Description**:
At Pet Valu we understand that your pet is a part of the family, because we’re devoted pet lovers too. We have been providing pets with everything they need to live healthy, happy and active lives for more than 40 years.
From distribution centers to stores to home office, we're supporting pets and their owners, and together we're making a difference
What is the role?
This exciting opportunity for a Category Manager will manage the private brands and national brands of specified categories across with accountability for increased sales, profits and inventory turns. Understand consumer and store needs, product positioning while working closely with peers in Marketing, Supply Chain and Operations.
Key Accountabilities:
- Develop merchandise strategy around division & company directives
- Communicate strategies to internal and external partners
- Plan, execute and deliver annual category reviews
- Ensure product assortment, sales, margins and buying plans are aligned to budgets
- Provide direction on planning, pricing and assortment
- Ensure pricing strategies support financial objectives
- Negotiate product costs and promotional programs
- Develop strong vendor relationships with key suppliers
- Manage product life cycle, exit strategy and aged inventory
- Manage store and warehouse inventory levels with Supply Chain
- Ensure planograms are maintained and updated
- Keep abreast of market trends and implement into category strategy
- Grow market share
Job Duties:
Planning & Financial Budget
- Responsible for the development and management of the annual category merchandising plan and financial budget for assigned categories
- Accountable for department and category POS sales, wholesale sales, gross margin and inventory
Category Reviews & New Products
- Complete category reviews for branded or private brand
- New item evaluation & selection and delisting decisions
- Product launch planning to maximize initial sales and store penetration
- Ensure recommendations are in-line with Company and market specific objectives
- Manage seasonal timelines
Complete annual marketing and promotional plans for each vendor.
- Negotiate store promotions and flyer items with vendors
- Negotiate and plan franchise deals and pre-books
Pricing Strategy & Execution
- Ensure competitive retail pricing in line with category role
- Manage wholesale pricing for categories in line with category role
- Ensure pricing strategies support financial objectives
Vendor negotiation
- Negotiate with vendors regarding all day to day issues that arise, i.e. overstock; incorrect product shipments; late deliveries; incorrect pricing; promotions; corporate and franchise deals; new item listing allowances; damaged product; truck orders; import issues, etc.
- Review and renew existing vendor contracts
Lead & Mentor Category Analysts
- Supervise daily activity to meet project timelines and category financial goals
- Provide coaching, training and support to category analysts
- Conduct annual and ongoing performance reviews
Required Education & Experience:
- University degree in quantitative/analytical business discipline
- 5+ years Retail CM and/or Purchasing experience, ideally in the consumables categories: mass retailers, pet, grocery, children’s, housewares
- Involved in enhancement and execution of category management processes
- Thorough knowledge of retail purchasing dynamics (category management, seasonality, life cycle, margin requirements, negotiating, clearance programs, store sales improvements, item introductions, budgeting, promotional planning and planograms)
Unique Skills
Ability to lead, persuade and motivate
Results oriented and goal-driven with proven track record
Hard working, independent, cooperative, accountable, strong collaborator
CORPHIRE