SEO Specialist

4 weeks ago

Oakville, Canada Finsana Full time

FinSANA is a global fintech company that specializes in catering to underserved and underbanked consumers. Our organization has a passion for helping people financially through our technology solutions which has allowed us to serve millions of consumers globally.

Headquartered in Montreal, Canada with offices in Ontario, United States and Latin America, we encourage personal and professional growth in equal measures. To create the best possible experience for our employees, we continuously invest in our teams and provide opportunities for growth.

We are seeking an enthusiastic SEO Specialist to improve effectiveness of marketing materials and optimize our search engine results.

RESPONSIBILITES
- Develop optimization strategies that increase the company's search engine results rankings
- Research SEO keywords to use throughout the company's website and marketing materials
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Efficiently communicate with other marketing professionals to align goals
- Collaborate with others within the marketing department to manage SEO strategy
- Write compelling and high-quality website content, including blog posts, page descriptions, and back linking
- Continuously update and a/b test content and website links for maximum optimization and search engine rankings

**REQUIREMENTS**:

- 2-3 years of experience in successfully developing and executing SEO campaigns
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
- Knowledge of keyword research and data mining tools
- Able to complete competitive analysis of other companies within the industry
- Comfortable analyzing high volumes of data on a daily basis
- Familiarity with WordPress or other content management systems

WHY JOIN US?
- Competitive wages
- Group Insurance benefits
- Work and family life balance
- Strong culture and values centered around support and inclusiveness for all our employees.
- Employee Referral Program
- RRSP Matching Program

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