Content Strategist
3 weeks ago
WHY JOIN THE TEAM?
To be part of a highly committed, dynamic and challenge-driven team.
To play a key role in communication strategies and consulting within a growing company.
To develop your leadership and communications expertise.
YOUR KEY RESPONSIBILITIES
Reporting to the Manager in charge of Strategic Content Planning and Corporate Communications, the Content Strategist will play a key role in BRP's Corporate Communications team by planning and overseeing the execution of the overall communications strategy to help achieve the company's objectives and strengthen its unique culture. You will use your expertise and experience to provide dedicated support (consulting role) to the Corporate Social Responsibility and Human Resources teams, as well as others. This permanent position will be based in Montreal, Sherbrooke or Valcourt.
**You will**:
Contribute to the development and implementation of communication plans in support of various management projects and other company departments to achieve established targets.
Develop and implement communication strategies and develop content to provide integration, coherence and consistency of key messages to target audiences, both internally and externally, including the launch of new products, programs, events and special projects.
Advise partners on strategies, tactics, means, key messages and communication channels to be used in announcements to managers or all employees.
Write engaging and relevant content for various internal and external communication tools.
Regularly evaluate communications and effectiveness, and implement new approaches and strategies to improve engagement and impact.
YOUR QUALIFICATIONS AND SKILLS
A Bachelor's degree in communication or another related field.
A minimum of 8 years experience, mainly in organizational communications.
Bilingual French and English both written and oral is essential.
Fluency in Spanish would be an asset.
Superior strategic consulting and change management skills.
Strong writing skills and the ability to communicate complex issues in plain language.
Ability to work in a dynamic, multidisciplinary, multi-tasking environment with tight and changing deadlines.
Ability to organize, plan and delegate work with collaborators and suppliers.
Exceptional ability to work in a team environment, building strong interpersonal relationships based on trust and collaboration.
Ability to see the big picture and take cultural considerations into account when writing and delivering messages.
Attention to detail, good judgement, empathy, enthusiasm, determination and creativity.
Basic knowledge of the Google Workspace suite and Mailchimp marketing platform would be an asset.
WELCOME TO BRP
We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 20,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey. Yours.
LI-EF1
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