Marketing Specialist

**Reports to**: Global Head of Sales and Marketing

**Key Responsibilities**:

- Create and revamp product brochures and parts lists
- Digitalize parts lists and manuals for enhanced accessibility
- Design and implement innovative marketing campaigns across digital and traditional channels, including social media platforms
- Curate instructional videos and establish a comprehensive learning portal
- Maintain and update website content, along with creating individual dealer pages
- Enhance brand identity by updating the Lubecore Brandbook and supporting dealers with content resources
- Strategize tradeshow participation and coordinate messaging and materials

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, or related field
- Prior marketing experience, particularly in industrial or **lubrication systems industry**:

- Proficiency in digital marketing strategies and social media platforms
- **Strong knowledge of SEO/SEM, marketing databases, and advertising campaigns**:

- Excellent communication skills and proficiency in marketing tools like Adobe Creative Suite and Google Analytics
- Essential skills include **proficiency in social media platforms, content creation, and basic graphic design to support marketing collateral**:

- Ability to analyze data, work independently, and collaborate effectively within a team
- Experience in global marketing campaigns is advantageous
- Bilingualism is considered an asset (Dutch, French)
- Valid Passport and ability to travel internationally
- Valid G license with a clean driving abstract

Why Join Us?
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Collaborative and innovative work environment

We are excited to welcome individuals who can bring fresh perspectives and contribute to our diverse team at Lubecore International

**Job Types**: Full-time, Permanent

Pay: From $43,000.00 per year

**Benefits**:

- Dental care
- Extended health care
- Life insurance
- Vision care

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 3 years (required)

**Language**:

- English (required)

Willingness to travel:

- 50% (required)

Work Location: In person

Application deadline: 2024-11-16