Marketing Assistant

5 months ago

Guelph, Canada Royal City Nursery Full time

Do you love plants and people? How about home decor? Do you want to showcase your passion for people, plants and lifestyle decor through photos and social media? If you answered YES, Royal City Nursery invites you to be part of our marketing team today Our team is focused on curating, creating and telling our story, in a dynamic and fast paced environment.

You will help plan, create, and deliver impactful marketing content across multiple content channels supporting Royal City Nursery 60+ year brand in digital and traditional ways and assist with planning, running and analyzing events Our marketing team is on their feet for long periods of time, in a variety of indoor and outdoor environments.

Our mission is to make life beautiful naturally

Core Responsibilities:

- Deliver exceptional customer service to all Royal City Nursery customers in person and electronically.
- Engage with and excite staff about current content on online platforms
- Interpret, manage and communicate social media data and results as it relates to Royal City Nursery activities, promotions and workshops
- Liaise with staff as necessary to drive sales, executing internal and external marketing campaigns and workshops / events
- Contribute to successful visual marketing and event campaigns, adhering to company brands and standards while incorporating our products and services.
- Assist in the curation of e-newsletters to subscriber lists
- Assist with Digital Asset Management including (but not limited to) website, and social platforms.
- Assist with Workshop and Event Management in store.

**Experience**:

- Post secondary degree diploma in Marketing or Communications (or related field)
- Solid understanding of traditional and digital marketing tactics including, but not limited to: on-site events, sales tactics, social media, websites and Mailchimp
- Strong organization and planning skills
- Proficient with digital graphic design tools, project management software, MS Office Suite and/or Google equivalents.
- Proficient with building and increasing brand and business profiles on social media. Mandatory platforms include: Facebook, Instagram, YouTube, LinkedIn, while Tik Tok and X are an asset
- Ability to thrive in a fast-paced environment with a sense of enthusiasm, professionalism and urgency
- Ability and willingness to learn each aspect of the business
- Horticulture knowledge, and previous experience in a garden centre setting is a strong asset

**Skills**:

- Exceptional customer service, time management and organizational skills
- Demonstrated strategic thinking and creative problem-solving skills while handling
- multiple projects
- Fluent in graphic design, photography and/or videography
- Ability to follow and recognize the changing markets/trends as it pertains to Royal City Nursery product lines
- Ability to be adaptive, creative, innovative, highly motivated and self starting
- Advanced written and verbal English communication skills with strong research skills to gather market insights and consumer trends

If you are a motivated individual with a passion for marketing, we would love to hear from you. Please submit your resume along with a portfolio showcasing your relevant work.

**Salary**: $20.00-$25.00 per hour

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Extended health care
- Flexible schedule
- Life insurance
- On-site parking
- Store discount
- Vision care

Schedule:

- Monday to Friday
- Weekends as needed

Application question(s):

- Please list the store(s) and their geographic location, where you gained your retail marketing experience.
- What is your availability to work through the week? (Monday to Friday)
- What is your availability to work through the weekend?

**Education**:

- AEC / DEP or Skilled Trade Certificate (required)

**Experience**:

- Digital marketing: 2 years (required)
- Horticulture: 2 years (preferred)
- Retail Marketing: 2 years (required)

Work Location: In person

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