Media Planner

Job Title

Media Planner - Temporary

Who are we?

Founded in 1924, Irving Oil is a family-owned international refining and marketing company with a history of long-term partnerships and relationships. With operations throughout Eastern Canada, New England and Ireland we focus on delivering quality products and exceptional service to our customers and our communities. Every day, we strive to put our good energy in action to bring families together, support the environment and local wildlife, and to create learning opportunities that empower the next generation.

Here's what you can expect from us:
When you're a part of our team, you'll see how we bring good energy to all that we do. At Irving Oil, we strive for a work environment where each of us feels we belong, can bring our whole selves to work, and where we treat our fellow employees with kindness and respect. Together, we will support our corporate strategy, high standards and the communities where we live and work. Our collaborative approach, safety-first culture and commitment to building resilient teams helps reinforce our internal brand position where People Matter. That's why we're dedicated to investing in our employees’ potential, so that they can reach their career goals.

**Job Description**:
What you can expect in a typical day

There’s never been a more exciting time be in marketing communications, with endless options and ways to communicate Bring your passion for marketing and knowledge of media communications and to our open Media Planner position. In the role you will be responsible to provide media strategy insight and build dynamic media plans, to support the exciting programs and priorities for all lines of our business. You will also support work being executed in all geographies where Irving Oil operates; included Canada, United States and Ireland. This is a temporary position for 12-14 months.

What we offer:

- Competitive salary, bonus, and pension plan
- Flexible benefits, including a Health Spending Account
- Hybrid Work Opportunity - flexible work model that supports a blend of in-office and remote
- Wellness support, including annual wellness allowance and paid personal care days
- Paid vacation and vacation purchasing
- Personal and professional development opportunities
- Named one of Canada’s Top 100 Employers for seven consecutive years

Your roles and responsibilities:

- Liaise with media agencies and direct vendors to develop mixed media campaigns and pitch concepts to internal stakeholders
- Liaise with creative services team to understand deliverables and produce media assets
- Monitor buys in-market throughout campaign, identifying opportunities for optimizations. Develop reports mid and post-campaign
- Activate media campaigns by trafficking assets to media partner and/or outlets
- Maintain accurate budget control of media plans
- Negotiate and book of all paid media space.
- Maintain knowledge of the media buying/planning landscape and offerings available in the marketplace, identifying trends and research

Professional skills
- Strong analytical skills.
- Proven ability to maintain good working relationships with stakeholders including senior leaders.
- Strong verbal and written communication skills.
- Experience dealing with multiple priorities and deadlines / proven ability to meet hard deadlines.
- Strong attention to detail.
- Good presentation skills.

Travel
- Travel is not a requirement for this position.

Education and experience
- Undergraduate Degree with an emphasis on marketing or communications preferred
- 3-5 years experience over
- managing projects, deadlines, multiple deliverables and stakeholders, in a digital advertising capacity.
- A fundamental understanding of the digital ecosystem
- Knowledge of Facebook and LinkedIn Ads manager preferred
- Knowledge of Google Ads preferred

LI-Hybrid

Job Requirements - Work Experience

Communications

Job Requirements - Education

Undergraduate

Location

Saint John, NB