Head of Marketing

3 weeks ago

Toronto, Canada Boxhub Full time

**Shape the world’s fastest growing online platform for shipping containers**

Boxhub is an e-commerce & logistics company on a mission to revolutionize the way shipping containers are traded, transported, and used. Did you know that shipping containers are becoming the most sustainable and cheapest solution for many storage and building projects? By giving our customers better access to containers - and improving the inherently broken supply chain - we're making a substantial positive impact and help save thousands of tons of CO2 per year.

Boxhub is well funded by some of the most successful investors in the technology industry, founded by long-term shipping industry experts, and led by experienced entrepreneurs. Join us as a
**Head of Marketing** on a
**fixed-term contract (January-April 2023) **to play a key role in our rapid North American expansion.

**Your Mission**:

- Lead the execution of all mapped Q1 2023 marketing initiatives, including content marketing, social media, paid media, SEO, PR, and events
- Drive accelerated customer and revenue growth through our core organic & paid channels
- Work cross-functionally with Sales to develop a strong pipeline of opportunities; use pipeline KPIs to optimize planned and in-market campaigns
- Grow brand awareness and interest against clear KPIs while adopting a data-centric approach to constantly learn and adapt to new stimuli
- Experiment with new and existing platforms to drive growth, capture untapped buying audiences, and retarget cart abandoners/dormant opportunities
- Develop a crystal clear understanding of Boxhub’s B2C/B2B/B2E consumer journeys, creating (and continually optimizing) the right marketing mix for each
- Funnel your experience and analytical skills into campaign optimization plans that enact data-driven learnings

**Requirements**:

- 5-8 years marketing experience, with a focus on performance/growth disciplines
- 2-3 years in a hands-on marketing management position
- Extensive experience working in start-up/scale-up environments
- Demonstrable experience in actioning growth strategies with a data-focused mentality
- Demonstrable experience (and results) in performance marketing campaign management
- Solid working knowledge of performance reporting, SEO, and affiliate management tools, in addition to full G-suite
- Hands-on experience building CRM workflows
- Hands-on experience in CMS management
- At Boxhub, we believe diversity and representation are key to creating not only an exciting product but also an amazing customer and employee experience. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or any other aspect that makes you, you._

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