Marketing Coordinator

5 months ago


Edmonton, Canada Life Collective Counselling Full time

Marketing Coordinator

Life Collective Counselling

Who We Are:
Our counselling work ranges from individual & couple to groups and workshops all the way to couples retreats.

Our team is expanding and we are looking to hire a permanent part-time Marketing Coodinator.

The position requires someone who is highly motivated, self-starting and creative. This individual will embrace our unique culture while bringing our Life Collective brand to life in the community.

Role Duties & Responsibilities:

- Create and brainstorm new content ideas to grow our social media and reach potential clients.
- Create and build community engagement and liaisons
- Track important marketing KPIs, generate monthly reports based on marketing objectives and goals.
- Develop and Implement an automated system of marketing Life Collective Counselling’s brand
- Develop a marketing and branding strategy for Life Collective Counselling.
- Research the market, customers, competitors and develop a marketing campaign
- An ability to capture, design, and edit content to match Life Collective Counselling brand and aesthetics
- Attendance at relevant staff and program meetings
- Attend as support stuff during workshops, seminars and webinars
- Develop a standard operating procedure manual for marketing at Life Collective
- Create all promotion material for our events.
- Maintain and update company website with blogs, campaign content, workshop details, etc.
- Knowledge of Google Analytics, Keywords to analyze website performance, SEO, website & social media traffic, conversions, etc., to help complete monthly reporting and develop long term strategies.
- Meta Ads and Google Ads

Assets
- Knowledge of counselling & psychology field would be an asset.
- Marketing Coordinator in psychology practice or related
- Experience with the photography and design is an asset.
- Ability to edit both video and images
- A knowledge and experience in managing google ads & meta ads.
- Knowledge of Google Analytics, and SEO analytics to help complete monthly reporting.

**Qualifications**:
You're best for the position if you have:

- Education in a Marketing or related field
- You have strong skills in digital graphic design (Photoshop/Canva), and copywriting
- You must have experience and knowledge with: Instagram (including reels, IGTV and stories), Tik Tok, Linkedin, and Facebook.
- Knowledge of and/ administration of paid ads (Google)
- Strong oral and written communication skills, with proven abilities in writing, proofreading and editing.

If this all sounds like you, upload your Cover Letter, Resume and Portfolio or examples of relevant work

THIS IS NOT A REMOTE POSITION

This position is permanent part-time (15 hours a week)

Work Type:

- Hybrid
- Expect to be in the office as needed

*Position open until filled

**Job Types**: Part-time, Permanent

**Salary**: From $24.00 per hour

Expected hours: 15 - 20 per week

Schedule:

- Monday to Friday

**Education**:

- Bachelor's Degree (required)

**Experience**:

- Marketing: 1 year (required)

Work Location: Hybrid remote in Edmonton, AB T6E 5J3


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