Digital Marketing Specialist
2 weeks ago
**ABOUT US**:
Established in 1956, **BEST** is a Canadian janitorial company that aims to create a cleaner world by focusing on communities' social, environmental, and economic impact. We have been recognized by _Deloitte_ as one of **Canada’s Best Managed Companies** and by _Waterstone Human Capital_ as one of **Canada’s 10 Most Admired Corporate Cultures**.
**When you join the BEST team, you’ll enjoy**:
- Flexible and hybrid work schedules for head office positions
- Competitive wages and benefits packages
- An excellent company culture, with access to educational grants and regular team events and celebrations
- Employee recognition and appreciation programs
- Opportunities for career advancement, on-the-job training, and upskilling within a quickly growing company
**Job Location**: Coquitlam, BC
**Duties and Responsibilities**:
- Manage digital advertising (Google AdWords and social media paid ads)
- Develop, build and maintain landing pages across web properties and test for conversion rates
- Track, analyze and report KPIs
- Create, update, and manage content for all social media platforms, identify, develop and improve strategies
- Use camera and photo editing skills to produce content for a website, newsletters, and other platforms
- Video creation: filming, editing and posting
- Create a monthly competitor's report to present to the sales team
- Produce and present reports on the success of implemented strategies and present recommendations based on trends
- Participate in internal and external events to develop relationships with key stakeholders
- Answer written and oral inquiries
**Skills Required**:
- Thorough understanding of online advertising tools, especially Google Ads (Remarketing, Search and Display) Google Analytics, Google My Business and Google Tag Manager - you will be asked to give examples of previous experience
- Experience owning a social media presence (Meta Ads and organic strategy), and producing and posting blog content (example: WordPress, Statamic, Wix, Unbounce)
- Understanding of public relations and branding
- Advanced communication skills (written and oral)
**Education & Experience**:
- Post-secondary diploma or degree in graphic design or marketing preferred; business degree considered an asset
- 3-5 years of related work experience
- Acceptable security and criminal record check
We are an **equal-opportunity employer **with the interests of fairness and equality. We will take the necessary measures to ensure that all applicants have equal access to BEST Service Pros job opportunities.
If you feel you match the qualifications that we are searching for, submit your resume today
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