Social Media Marketing Associate

4 weeks ago

Vancouver, Canada Jewish Community Foundation of of Greater Vancouver Full time

Are you a savvy social media specialist who wants to do meaningful work in a diverse and inclusive environment? As our Social Media Marketing Associate, you’ll use your creativity and skillset to support our mission and change people’s lives.

Our fast-paced marketing and communications department thrives on variety and new challenges. Our work is guided by our performance values: caring, excellence, collaboration, and efficiency. Together, we produce exciting work that makes an impact and drives results.

**Job Description**:
Reporting to the Associate Director, Marketing and Communications, you will be responsible for the following:
Content Creation
- Create, publish and monitor compelling social media content for Jewish Federation, the Jewish Community Foundation, and all of our community engagement programs. (Includes writing and graphic design in Canva.)
- Support our mission and ensure brand consistency.
- Identify the appropriate channel for each message and adjust for each platform.
- Maintain a monthly social media calendar and use a content management system to schedule and publish.
- Execute campaigns on time and on budget.
- Provide a high level of service both within the department and with stakeholders in our organization.
- Community Growth and Engagement
- Grow our unique and varied communities on multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and more.
- Increase engagement and interactivity with a wide range of target audiences for Jewish Federation and each of our sub-brands and programs.
- Respond effectively to questions and comments.
- Advise managers of issues and recommend solutions.
- Contribute to the development of the social media strategy with the Manager, Marketing and Communications and in collaboration with key stakeholders.
- Support crisis communications efforts as needed.

Performance Measurement
- Monitor the latest trends and changes across platforms, implement best practices, and advise how best to adjust our strategy.
- Monitor and track KPIs.
- Analyze and report on the effectiveness of paid campaigns.
- Identify and capitalize on gaps and opportunities to drive increased success.
- Other duties as assigned.

Competencies and Characteristics
- Exceptional oral and written communication skills.
- Effective project management skills and the proven ability to prioritize multiple deliverables with competing deadlines.
- Able to distill complex ideas into messages that are simple to understand.
- Able to collaborate initially and then work independently.
- Responsive and solutions-oriented.
- Detail oriented.
- Demonstrates excellent judgement.

**Qualifications**:

- Bachelor’s degree or diploma in marketing, communications, journalism, or a related field, plus a minimum of one year of experience in a similar role, either in-house or at an agency.
- Demonstrated success managing multiple social media accounts and advertising platforms including Facebook ads manager and building effective targeted audiences
- Demonstrated ability to be creative and innovative.
- Experience creating compelling graphics and videos in Canva.
- Proficiency in Microsoft Office suite including Outlook, Word, and Power Point.

Alignment
- Commitment to our mission and values.
- Knowledge of or interest in the Jewish community. (You don’t have to be Jewish to work here.)
- Experience or interest in not-for-profit sector.

Flexible Work Week
- This is a half-time role (18.5 hours/week)
- Flexible days/hours are available
- Specific hours will be dedicated to certain stakeholders’ work.
- Position is based in our Vancouver office. A hybrid schedule is available.
- Availability required for some evening and Sunday events.

Who We Are

**Job Type**: Part-time

**Salary**: $25.87-$28.52 per hour

Expected hours: 18.5 per week

Flexible Language Requirement:

- English not required

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 1 year (preferred)

Work Location: In person

Application deadline: 2024-04-19

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