Product Marketing Manager, Amazon Canada

7 months ago


Toronto, Canada Amazon.com.ca, ULC - A49 Full time

3+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience using data and metrics to drive improvements
- Experience owning and driving large-scale cross-functional programs
- Experience in multivariate testing, in-app and onsite

Amazon Canada is seeking a Product Marketing Manager to lead marketing for on-site events, such as Holiday and Prime Day. You will leverage excellent cross-functional project management skills and a detailed eye for data to develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs touching all areas of the business. The ability to manage multiple milestones and shifting requirements in a fluid, fast-moving environment—while keeping stakeholders updated on your progress—is critical to success in this position.

Key job responsibilities
(1) Lead end-to-end marketing for CA retail Retail events.
(2) Support marquee activations, including partnering with category and central teams to drive traffic
(3) Track, measure and report on channel results, contributing to business reviews regularly; Present strategy, learnings and recommendations to senior leadership
(4) Define and own goals, including data-driven recommendations on priorities
(5) Be the voice of the customer for CA programs, by diving deep into consumer insights, competitive landscape and driving recommendations that help how we deliver to customers
(6) Develop mechanisms to communicate proactively and effectively with partner teams and senior leadership

Toronto, ON, CAN
- Experience managing and measuring marketing performance in various channels
- Knowledge of analytical reporting tools (ie Excel, Tableau)
- Experience managing external partners to develop marketing programs

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected status. If you would like to request an accommodation, please notify your Recruiter.



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