Specialist, Communication and Social Media

1 week ago

Montréal, Canada Bell Média Full time

Req Id: 417312

At Bell, we do more than build world-class networks, develop innovative services and create original multiplatform media content - we advance how Canadians connect with each other and the world.

If you’re ready to bring game-changing ideas to life and join a community that values professional growth and employee wellness, we want you on the Bell team.

The Bell Media team creates and delivers the best Canadian and international content across our digital media, television, radio, and out-of-home advertising platforms. We’re looking for innovative team players ready to take some of the most well-known entertainment brands in the country to the next level.

**Summary**:
Under the direction of the Senior Manager, Multiplatform Brand Partnerships/Customer Experience & Engagement, the specialist will have the objectives of establishing communication and social media strategies in order to support the sales team from a marketing point of view B2B, but also work in collaboration with the Bell Media Sales multi-platform media creativity team to develop innovative and personalized media strategies to meet an advertiser's objectives through briefings or business development. All with the main objective of generating non-traditional advertising revenue by offering the best strategic, creative multiplatform products and solutions integrated into the Bell Media ecosystem.

**Key Responsibilities Communication**:

- Content strategy:

- Develop a content strategy aligned with the company's marketing and sales go-to-market objectives.
- Identify the social media platforms most relevant to the brand.
- Develop an editorial calendar to plan publications strategically based on content priorities and seasonal events.
- Writing:

- Write high-quality content for presentations, speeches, websites, newsletters, social media posts, etc.
- Adapt the tone and style of writing according to the target audience and platform.
- Ensure brand consistency across all communication media.
- Social media management:

- Create, publish and schedule content on different social platforms.
- Monitor and analyze publication trends and performance.
- Engage the community by responding to comments, asking questions, and interacting with followers.
- SEO optimization:

- Use SEO best practices to optimize content and improve search engine rankings.
- Perform keyword research to identify relevant terms to integrate into the content.

**Critical Qualifications**:

- Analysis and reporting:

- Track and analyze social media and web traffic data to evaluate campaign effectiveness.
- Prepare regular reports on social media performance and success indicators.
- Internal collaboration:

- Work closely with marketing, communications and sales teams to align efforts.
- Contribute to team meetings to share ideas and recommendations.
- Creativity and innovation:

- Propose creative ideas for content campaigns and social media activations.
- Follow developments in social platforms and content trends to stay up to date

EmployeeReferralProgram

Adequate knowledge of French is required for positions in Quebec.

**Additional Information**:
**Position Type**:Management
**Job Status**:Regular - Full Time
**Job Location**:Canada : Quebec : Montreal
**Work Arrangement**: Hybrid
**Application Deadline**:06/10/2024

Created: Canada, QC, Montreal

**Bell, one of **Canada's Top 100 Employers.

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