Visual Merchandiser
4 weeks ago
Company Description
Laura Canada is an iconic and innovative family-owned retailer housing two leading women’s fashion apparel brands, Laura and Melanie Lyne. Based in Laval, Quebec, we design, produce, market and distribute quality apparel across Canada. We proudly employ over 2,000 dedicated team members and operate more than 140 locations and two online stores. We attribute our success to the unwavering commitment of our team to delivering outstanding customer experiences while embodying our shared values of integrity, respect, teamwork, performance, and passion.
At Laura Canada, we believe that delivering an outstanding customer experience is driven by our commitment to an outstanding employee experience.
**Job Description**:
Trains, develops and follows up with the Store Operations Team in order to implement and execute the National Visual Presentation direction to maintain consistency in the Company’s image. Ensures the store teams have a strong understanding of coordination in all aspects of visual presentation and merchandising activities throughout the store environment. Partners with Store Operations Team to ensure that all visual activities support financial and customer service objectives.
Critical Functions
**Visual Presentation and Merchandising**
- Coaches, trains and develops Store Operations Team to achieve Company standards on prop placement, lighting, styling and accessorizing of mannequins, merchandising, navigation, store planning, promotion presentations and how-to’s, installation techniques, maintenance standards, etc.
- Supports & executes with store teams window & in store set ups, navigation changes and any different moves in stores to support the business
- Facilitates conference calls with store teams to review visual set ups and window changes.
- Communicates regularly with Regional Managers regarding scheduling, training, and individual store opportunities.
- Assists the Regional Visual Manager with store visits to assess visual training opportunities.
- Participates in new store openings and renovations within district or anywhere needed by the Company.
- Voices any problem, challenge and opportunity about Store Operations Team’s training to Sales Regional Managers, in a timely manner.
- Participates or facilitates national visual presentation training workshops for Store Operations Team.
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Forme et développe l’équipe de l’exploitation des magasins, et procède à un suivi auprès d’elle, pour s’assurer de l’exécution des directives nationales de présentation visuelle afin de maintenir une uniformité dans l’image de l’entreprise. S’assure que les équipes de magasin comprennent bien la coordination dans tous les aspects de la présentation visuelle et du marchandisage dans les magasins. S’associe à l’équipe de l’exploitation des magasins pour s’assurer que toutes les activités de présentation visuelle soutiennent les objectifs financiers et de service à la clientèle.
Fonctions critiques
**Présentation visuelle et marchandisage**
- Coache, forme et développe l’équipe de l’exploitation des magasins à répondre aux normes de l’entreprise quant à la disposition des éléments décoratifs, l’éclairage, l’habillement et le choix des accessoires pour les mannequins, le marchandisage, la navigation, la planification du magasin, la présentation des promotions et les façons de faire, les techniques d’installation, les normes d’entretien, etc.
- Soutien et exécution, avec les équipes des magasins, de la mise en place des vitrines et des magasins, des changements de navigation et de tout autre mouvement dans les magasins pour soutenir l'entreprise.
- Tient des conférences téléphoniques avec les équipes de magasin pour passer en revue les dispositions visuelles et les changements de vitrine.
- Communique régulièrement avec les gérants régionaux au sujet des horaires, de la formation et des occasions propres à chaque magasin.
- Assiste le gérant régional de présentation visuelle lors des visites de magasin pour évaluer les occasions de formation en présentation visuelle.
- Participe à l’ouverture et à la rénovation des magasins du district (ou là où ses services sont requis par l’entreprise).
- Signale en temps opportun, au gérant régional, tout problème, défi ou occasion en matière de formation de l’équipe de l’exploitation des magasins.
- Participe ou donne, à l’échelle nationale, les ateliers de formation en présentation visuelle à l’équipe de l’exploitation des magasins.
**Qualifications**:
**Requirements**:
- Minimum of 5 years experience in fashion apparel with a strong background in display/merchandising.
- Experience in dressing and handling mannequins.
- Strong ability to coach and train.
- Excellent communication and interpersonal skills.
- Professionalism and discretion are a must.
- Detail oriented with strong follow-through
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