Marketing Specialist
21 hours ago
**Position**:Marketing Specialist, Community & Arena
**Department**:Marketing
**Reports to**:Manager, Marketing
***:
The Marketing Specialist leads the development and execution of marketing campaigns for Canucks Sports & Entertainment live entertainment and community initiatives. As a key member of the Marketing Team, they build effective working relationships with stakeholders and leverage both internal and external resources to deliver campaign objectives.
A typical day includes:
- Leading the strategic planning, production, and execution of marketing campaigns supporting fan experience, community, and retail objectives
- Leveraging in-house and external research/analytics resources to turn data into insights and insights into advantage
- Building marketing plans that deliver on campaign objectives and ensuring all campaign touchpoints are aligned to brand standards and quality expectations
- Liaising with in-house Content, Design, and Digital teams to build strategic, compelling briefs that deliver desired outcomes (i.e., lead generation, market awareness, fundraising, etc.)
- Using best practices like workback schedules, RACI charts, and project charters to ensure campaigns and collateral are delivered on time, within budget, and meeting quality standards
- Leading the approvals process, ensuring final sign-off is received efficiently and coordinating revisions as necessary
**WE HAVE**:
- A team you can belong to and believe in
- A fun, high energy environment
- An open mind for new ideas
- The opportunity to embark on a career development journey
**YOU MUST HAVE**:
- Post-secondary degree or diploma in a related field such as marketing or business management
- 2 years of experience in a similar marketing/agency role
- Solid knowledge of digital marketing tactics, including social media, display, SEM, etc.
- A proven ability to make critical data-driven decisions independently
- Experience prioritizing the use of limited resources to optimize results and efficiency
- Strong attention to detail and exceptional time management and organizational skills
Vancouver is one of the most diverse cities in the world and Canucks Sports & Entertainment strives to create a workforce that is inclusive, equitable, and represents our beautiful, unique community. We value unique perspectives, ideas, and creativity that support a diverse, inclusive, respectful, collaborative, and fun work environment. Canucks Sports & Entertainment is committed to building and supporting a diverse team.
This position will remain open until filled.
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