Student Recruitment Specialist

3 weeks ago


Vancouver, Canada Vancouver Community College Full time

**Pclass #**
- SS292**Who We Are**
- We acknowledge that Vancouver Community College (_
- VCC_
- ) is located on the traditional unceded territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) peoples who have been stewards of this land from time immemorial._

For over 55 years, VCC has been a leader in innovative, experiential post-secondary learning. We’re one of B.C’s top employers and we are proud to inspire students to discover their passions, gain essential skills, and learn what it takes to succeed in a competitive workforce.
- At VCC, we respect and celebrate our differences, and are committed to the work of decolonization, accessibility, and inclusivity for all. Be a part of creating an inclusive community that provides equitable opportunities for Indigenous and diverse representation, participation, and success for everyone.-
**Position Summary**
- This position is responsible for planning, organizing and delivering recruitment events on and off campus. Actively participates in the development and delivery of innovative student recruitment strategies that use leading edge marketing practices and are reflective of a culturally diverse adult demographic.
- Acts as a liaison with adult learning centres, community agencies, private and public schools, other post-secondary institutions, government agencies and a variety of community groups and organizations.**Duties & Responsibilities**
- Plans, organizes and delivers recruitment events such as career and education fairs, information sessions, high school visits, campus tours and recruitment presentations on and off campus.
- Incorporates a strong student advising component within the recruitment strategy, promotes a group presentation approach to ensure information is delivery efficiently to the widest possible target audience.
- Acts as the lead in organizing, planning and attending/officiating all program Information Sessions in conjunction with Advising and Department Heads.
- Develops and delivers dynamic multi-media presentations that are targeted to specific audiences and sensitive to the communication needs of a culturally diverse population.
- Coordinates logístical support for recruitment events including scheduling, promotion, communications, venue set-up, room booking, catering and billing.
- Plans, coordinates and attends annual high school visits coordinated through the PSIBC website.
- Engages prospective students regarding academic goals and options and provides comprehensive information College programs, courses, admissions requirements and funding sources.
- Operates as a fully functioning member of PSIBC and attends annual meetings.
- Responds to requests for information and actively promotes VCC to individuals, groups and the broader student community.
- Strategizes with Faculty, Department Heads and Administrators to assist in areas of soft-enrolment and create solutions.
- Actively engages, selects, trains and coordinates student ambassadors to support marketing initiatives (i.e., student-led tours and other informational events).
- Develops and maintains a professional network with key referral sources and other community partners, ensuring the College has a strong presence and is positioned to effectively collaborate on broader recruitment initiatives.
- Acts as an expert resource to college leadership and staff regarding student recruitment programs and best practices.
- Manages budget allocated for student recruitment activities.
- Explores non-traditional marketing activities and recommends new technologies that advance student recruitment efforts such as multimedia, social media and web-based marketing tools.
- Advises the Marketing department in the development of all program and school promotional materials and collaborates on any new recruitment initiatives.
- Manages the ordering, inventory and distribution of promotional material and resources.
- Ensures Freedom of Information and Protection of Privacy (FOIPOP) regulations are observed at all times.
- Provides input into the development and enhancement of business processes and procedures that improve student access.
- Performs other related duties as required.

**Qualifications**

**Education and Experience**
- Completion of a two year diploma program from a recognized post-secondary educational institution in Business, Marketing, Operations or Communication, plus one year of presentation skills or public speaking courses such as Toastmasters and two years’ experience related to student recruitment, customer service, sales or marketing or an equivalent combination of training and/or experience may be substituted for the required qualifications.

**Skills and Abilities**
- Proven interpersonal skills with the ability to work both independently and collaboratively as a member of a team. Ability to establish and maintain effective working relationships with students, staff, faculty and the general public. A



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