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Social Media Coordinator

2 months ago

Waterloo, Canada Accelerator Centre Full time

**Job Title: Social Media Coordinator**

**Department**: Marketing

**Hybrid**: In office 1-2 days per week, on average

**About the Role**

**Key Responsibilities**
- **Social Media Management**:
- Develop, manage, and grow AC’s social media presence on platforms including Twitter, Facebook, LinkedIn, and others.- Create and curate engaging content, including graphics, video clips, posts, and stories, that highlights AC programs, events, and client successes.- Monitor social media activity, respond to comments and messages, and engage with the AC community.
- **Event Promotion and Engagement**:
- Attend AC events to capture real-time content, ensuring timely posts that reflect the AC community’s energy and recognize clients and partners.- Collaborate with the events team to promote and celebrate AC events on social media.
- **Trend Monitoring and Strategy**:
- Stay up-to-date with social media trends and advise the team on emerging opportunities for brand engagement.- Suggest and implement strategies to take advantage of relevant trends and increase audience engagement.
- **Graphic Creation**:
- Design graphics required for social media posts and event promotion in alignment with AC’s brand guidelines.- Assist the Marketing Manager with graphics and website updates as required

**Requirements**:

- Bachelor’s degree in Marketing, Communications, or related field, or equivalent experience.
- 1-3 years of experience in social media management and content creation.
- Proficiency with social media management tools, such as HubSpot.
- Strong graphic design skills and familiarity Adobe Creative Suite
- Excellent communication and organizational skills.
- Ability to work collaboratively and attend daytime and evening events.