Marketing Specialist

2 months ago

Ottawa, Canada HostedBizz Inc Full time

**Is this you? **Are you an experienced, passionate Marketing professional with a can-do attitude? Are you a self-starter who is ready for an exciting opportunity to help drive the growth of a technology solutions company?

We have a fun, fast-paced culture that embraces fresh ideas and innovation. We’re customer-driven and we are looking for authentic and accountable team players to collaborate with us to reach our goals.

**What are the details?**

Primary Responsibilities:

- The primary measure of success for this role is revenue production driven by marketing and lead generation. This individual will need to show the lifecycle of the sales process, from lead to deal closure, for all associated lead generation programs.
- Deliver integrated marketing programs focused on lead generation that align with both short and long-term business goals.
- Partner with the Business Development team and leadership to drive B2B demand generation strategy and tactics.
- Organize virtual and in-person events, coordinating with our staff to ensure appropriate attendance, content presentation and follow-up.
- Develop, manage and lead our Social Media campaigns to increase our Brand recognition and drive interest to our productized service offerings
- Work with the Director of Revenue Generation to develop and execute industry-leading Lead Generation campaigns and track the results
- Develop and maintain our Corporate Marketing standards, policies and templates
- Work collaboratively with the Marketing Team to develop and improve marketing plans for new and existing Productized Services
- Coordinate with outsourced Marketing relationships to make sure that timelines, objectives and budgets are being met
- Identify weaknesses in existing marketing campaigns and develop pragmatic solutions within budgetary constraints
- Communicate with senior management about marketing initiatives and project metrics, as well as to brainstorm fresh strategies

**What do you know?**
Knowledge and Experience:

- Bachelor's Degree in Marketing, Business Administration, Communications or related field
- 3+ years in digital marketing and promotion
- Excellent communication and decision-making skills
- Experience with building marketing strategies and have a track record of successful execution
- Familiarity with online content marketing and social media development strategies
- Experience with HubSpot is a must
- Ability to multi-task daily projects and commitments and collaborative skills to work with other vendors and internal resources to accomplish objectives
- Must have strong inner drive and self-discipline, proficiency in EXCEL, Word, PowerPoint and Outlook

**What do you get from us?**
- PTO
- Medical/Dental Insurance
- Retirement plan with company match
- Casual atmosphere
- Recognition Programs
- Group Volunteer Opportunities
- A great place to spend most of your time
- HostedBizz an Opti9 Company is proud to be an equal opportunity employer. HostedBizz provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, service in the military, or any other legally protected characteristic._

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