Content Publisher

3 weeks ago

Toronto, Canada Aviso Wealth Full time

**Aviso Wealth**:
**The Opportunity**:
We’re looking for a Content Publisher to join our Marketing, Communications & Client Experience team.

Reporting to the Senior Manager, Digital Marketing the Content Publisher will be part of an ambitious and exciting digital transformation. The Content Publisher will be responsible for day-to-day maintenance and optimization of various Aviso websites. Working in close partnership with the product marketing, content, and user experience teams as well as the sales team, compliance, information technology, etc. The Content Publisher will be responsible for ensuring website content is on-brand, current, and creates digital experiences that support our business objectives and key results.

**Who you are**:

- **Service** - You consider both internal and external stakeholders and demonstrate intent of understanding and putting the clients’ needs first. You advocate service excellence and work to deliver solutions that meet the needs. You proactively develop strategic partnerships that allow Aviso Wealth to become a trusted advisor and partner
- **Execution** - You are committed to achieving your goals and to succeed. This includes focusing on “getting things done”, as well as recognizing and taking advantage of opportunities as they arise. You are consistently looking for ways to improve your personal best and see value in continuous improvement. You take accountability for your actions and learn from mistakes
- **Collaboration** - You work collaboratively with others with the common goal of driving positive results. Making meaningful contributions to your team to achieve organizational goals is a priority. You proactively encourage collaboration, build trust and inclusion, and work to establish effective relationships both inside and outside of the organization

**What your day looks like**:

- Ongoing updates, maintenance, and optimization of Aviso’s web properties with the goal of creating best-in-class digital experiences that support our organization’s objectives and key results
- Leverage content and personalization to provide relevant, industry-leading responsible investing content to our clients, including investors and advisors
- Conduct regular audits to ensure all content is current and relevant and to enhance user experience
- Create and manage the WCMS component library, an articulation of all components within the content management system, their utilization, configuration parameters and version history
- Work directly with the UX Design team to analyze & recommend tweaks to existing components, ensuring full utilization of the suite and the reduction of unnecessary / outdated components over time
- Provide feedback on web copy and design to ensure it is optimal for the channel and user experience, with a continuous search for improvement
- Implement UX team recommendations leveraging existing component suite and, where required, an empty shell component that can offer additional flexibility
- Manage the utilization of non-componentized designs, ensuring that elements routinely deployed are eventually converted into reusable components, thereby reducing manual work within the suite, and ensuring continuity across digital properties
- Ensure the site remains compliant with all various regulations, including securities regulations, privacy legislation and AODA / WCAG guidelines. Aviso is committed to providing quality, accessible experiences to our clients and this role will be called upon to continually monitor and refine our experiences to meet AA standards
- Keep up-to-date with industry best practices and monitor and report on competitor websites

**Requirements**:
**Your experience and skills**:

- Bachelor's degree in communications, marketing, digital marketing or business administration or equivalent experience
- 2-4 years of web management experience in the financial services industry
- Demonstrated content management skills, ideally including hands-on experience with an Enterprise-grade Web Content Management System (WCMS) such as Adobe Experience Manager, Sitecore, SDL, etc.
- Hands-on expertise with platforms like Adobe Experience Manager, Adobe Target
- Proficient in HTML, CSS, cross-browser and cross-platform compatibility, mobile layouts, and responsive break points
- Ability to troubleshoot website issues in a fast-paced environment
- Considerable knowledge of website standards and best practices, including accessibility standards (AODA) and content publishing requirements to support accessible design
- Strong teamwork skills and the ability to collaborate effectively with others
- Experience leveraging digital analytics insights and working knowledge of Adobe Analytics or Google Analytics is preferred
- Familiarity working with a digital design system is preferred
- Solid understanding of Search Engine Optimization (SEO) is preferred
- Working knowledge of JavaScript is preferred
- Ability to consolidate information from a variety of

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