Digital Media Strategist in Toronto or Halifax

3 days ago

Halifax NS, Halifax County, NS; Nova Scotia, Canada Arrivals + Departures Full-time
Lead impactful digital campaigns as a Digital Media Strategist with Arrivals + Departures in Toronto or Halifax. Drive measurable performance across platforms and optimize ad spend for clients.

As a crucial team member at Arrivals + Departures, this role demands a results-driven approach to crafting performance-focused digital strategies. You will work closely with a Media Director to execute and optimize campaigns across Google Ads, Meta, LinkedIn, and more. Strong analytical skills and a passion for data-driven results are essential for success in maximizing ROAS and optimizing conversions.



Key Responsibilities
• Develop and manage paid media campaigns across multiple platforms
• Conduct keyword research and audience segmentation
• Optimize media budgets to meet ROAS and CPA targets
• Support client presentation development
• Strengthen relationships with vendors



Requirements:
• Bachelor's degree in Marketing, Business, or related field
• 4-7 years managing high-budget media campaigns
• Expertise in Google Ads and Meta Ads Manager
• Experience in conversion rate optimization
• Strong analytical and problem-solving skills

Become a key asset in a vibrant agency and drive effective digital media strategies. #J-18808-Ljbffr