Enterprise Campaign Manager at Clio
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Transform the legal landscape as Clio's Campaign Manager for the Enterprise Demand Generation Marketing Team in Toronto, Vancouver, or Calgary. Execute impactful campaigns that increase brand awareness and generate qualified leads. As the Campaign Manager, you will lead multi-channel marketing initiatives targeted at legal professionals and firms. This role demands project management proficiency and keen editorial skills to ensure campaigns align with strategic objectives. You will manage timelines, cross-functional teams, and assess the effectiveness of campaigns through analytics and performance metrics. Key Responsibilities:
- Develop and manage strategic marketing campaign briefs
- Coordinate with demand generation, product marketing, and sales
- Execute end-to-end Demand Generation campaigns
- Build AI-powered workflows to enhance campaign efficiency
- Conduct post-campaign reviews and retrospectives
- 3-5 years in integrated or campaign marketing, B2B preferred
- Proven project management skills across diverse teams
- Strong editorial judgment and messaging consistency
- Familiarity with campaign analytics and reporting
- Experience with AI tools for marketing automation