Google Ads Paid Media Specialist

1 week ago

Calgary AB, Calgary Census Division, AB; Alberta, Canada Blacksmith Agency Full-time

Own Google Ads and paid media strategy remotely from Canada, South Africa, or the USA for Blacksmith Agency clients. Guide targeting and budget decisions.

As a Google Ads Specialist at Blacksmith Agency, you will own paid media for B2B and growing-brand clients. Manage Google Ads, Meta, LinkedIn, and Microsoft Ads across several accounts. Shape roadmaps, explain performance narratives, and support client growth through retention and upsell.

Key Responsibilities:

  • Manage paid media across four advertising platforms
  • Allocate budgets, adjust bids, and refine targeting
  • Test creative and decide when campaigns should end
  • Build trusted conversion tracking and attribution systems
  • Present roadmaps, performance stories, and account growth plans

Requirements:

  • Three or more years hands-on with Google Ads and Meta
  • Experience building, running, and optimizing campaigns independently
  • Demonstrated movement in ROAS, CPA, or pipeline metrics
  • Agency experience managing several clients simultaneously
  • Clear spoken English for live calls with US clients

Bring paid media expertise, campaign judgment, and clear client communication to Blacksmith Agency's growing-brand accounts.