Digital marketing manager
1 day ago
Winnipeg MB, Winnipeg Census Division, MB; Manitoba, Canada
CI Investments Inc.
Full-time
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Drive CI Financial’s digital marketing ecosystem through platform strategy, lead generation, and Adobe technologies from an in-office environment. Connect customer needs with effective online experiences.
This Manager, Digital Experience position supports digital transformation across CI’s wealth and asset management business. You will partner with agencies and leads from strategy while collaborating with Marketing, Sales, SEO/AEO, Client Services, and Technology. The work balances technology, design, governance, quality assurance, and user needs across the digital platform ecosystem.
Partner with agencies on digital experience design and developmentStreamline processes and scale cross-functional best practicesPlan delivery with stakeholders and external partnersProvide direction across assigned digital projectsBalance technology, design, governance, quality assurance, and user needsRequirements: Five-plus years of hands-on content management system experienceExperience with Adobe Experience Manager and Adobe Experience PlatformExperience using Adobe Analytics, Google Analytics, and Adobe TargetUnderstanding of website standards, accessibility, and AODA requirementsKnowledge of SEO/AEO and Salesforce CRM and Marketing CloudBring digital marketing platform management, analytics knowledge, and ecosystem planning skills to CI Financial’s transformation work. #
This Manager, Digital Experience position supports digital transformation across CI’s wealth and asset management business. You will partner with agencies and leads from strategy while collaborating with Marketing, Sales, SEO/AEO, Client Services, and Technology. The work balances technology, design, governance, quality assurance, and user needs across the digital platform ecosystem.
Partner with agencies on digital experience design and developmentStreamline processes and scale cross-functional best practicesPlan delivery with stakeholders and external partnersProvide direction across assigned digital projectsBalance technology, design, governance, quality assurance, and user needsRequirements: Five-plus years of hands-on content management system experienceExperience with Adobe Experience Manager and Adobe Experience PlatformExperience using Adobe Analytics, Google Analytics, and Adobe TargetUnderstanding of website standards, accessibility, and AODA requirementsKnowledge of SEO/AEO and Salesforce CRM and Marketing CloudBring digital marketing platform management, analytics knowledge, and ecosystem planning skills to CI Financial’s transformation work. #