Email SMS Campaign Performance Lead
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Drive campaign performance at Spinrite by building, testing, and reporting on email and SMS programs. Apply HTML, CSS, and data analysis skills.
This hands-on Email & CRM Lead owns campaign quality, calendar execution, testing, and performance insights. You will create on-brand content with Brand, Creative, and DTC eCommerce teams while tracking engagement and results. The role also requires platform knowledge, privacy awareness, and independent coordination across multiple initiatives.
Key Responsibilities:
- Launch scheduled campaigns aligned with broader marketing plans
- Check copy, links, personalization, and rendering before launches
- Run A/B tests and translate results into actions
- Partner on content that supports program KPIs
- Stay current on platform features and AI-assisted personalization
Requirements:
- Three or more years with email service providers
- Post-secondary diploma in digital marketing or related studies
- Working knowledge of email and SMS platforms
- Functional HTML and CSS skills for email development
- Clear written and verbal communication skills
Combine campaign QA, experimentation, reporting, and platform expertise to advance Spinrite's measurable email and SMS marketing.
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