Online Media Buyer

3 days ago
Toronto ON, Toronto Census Division, ON; Ontario, Canada 3 Little Birds Interactive Full-time
We are an international performance network that specializes in un-targeted inventory. We provide advertisers with quality conversions and unparalleled global reach. The ideal candidate will have a strong record of effectively negotiating and closing new relationships while managing, maintaining and maximizing accounts. We manage and optimize all landing pages, creatives, and offers, which allows our partners to focus on just driving traffic. Our top traffic sources include international redirects, exit pops, direct navigation and mobile. Top verticals include sweepstakes, dating, adult, downloads and incent. The company’s direct advertisers in over 250 countries allows our ad network partners to manage their unsold, remnant, or back fill traffic with a single campaign. The company provides a high performance alternative to standard exchanges for pop-unders, interstitial, mobile and redirect traffic. Experience in managing advertising campaigns. Two (2) years of previous and proven experience with display media buying Skill to manage multiple responsibilities and projects. Advertising experience including on-line media planning/buying, campaign development and performance analysis. Proven success managing advertising budgets to meet ROI goals. Knowledge of web site conversion metrics, including CPM, CTR, CTL, CPC, CPL, CPA. Solid negotiation skills. PPC, e-mail, display, CPA and other on-line media opportunities. Vast analytical capabilities in quantifying, reporting and documenting performance metrics. Ability to communicate across business channels (marketing, legal and technical personnel) to maintain and execute online marketing strategies. Excellent computer skills, including Microsoft office (with emphasis on excel). Bachelor’s degree or equivalent. Accomplished in dynamics of negotiating profitable online media deals with proficiency in analytics, online marketing metrics and optimization strategies. Proficient in Microsoft Excel, and Salesforce.
Optimize placement and targeting online media buys. Ad network background is a huge plus. com or apply directly online at

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