Senior Programmatic Strategy Lead
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Directive Consulting is seeking an Associate Director, Programmatic Strategy & Activation to own the expansion of our Programmatic offerings and drive the department's strategic vision. You will lead the development and execution of programmatic strategies, collaborate with cross-functional teams, and define KPIs to optimize performance for B2B and SaaS clients.
You will manage partner relationships, provide thought leadership, and guide programmatic growth across campaigns, leveraging DSP