Remote SEM Manager at Marketbridge
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Join Marketbridge as a Remote SEM Manager, focusing on paid search strategy and campaign optimization. Harness your expertise in Google Ads to drive business outcomes and mentor a dynamic team. This remote role operates in EST hours, with necessary flexibility for PST. The SEM Manager will oversee campaign execution, manage budgets, and align search efforts with broader marketing goals. Key responsibilities include developing SEM strategies and collaborating across functions to ensure data integrity and performance tracking. Key Responsibilities:
- Develop SEM strategy across Google Ads and search platforms
- Oversee campaign structure and optimization
- Manage budgets and KPIs like CPA and ROAS
- Lead testing roadmaps for audience targeting
- Analyze data and provide insights to stakeholders
- 4+ years of SEM/p paid search experience
- Proven ability to scale high-performing campaigns
- Deep expertise in Google Ads
- Strong analytical and data skills
- Experience mentoring team members