Marketing Manager

$60,000 to $80,000 a year

Are You a Marketing Leader Who Builds Brands, Drives Growth, and Gets Results?

Date posted: November 11, 2026

Pay: CA$60,000.00-CA$80,000.00 per year

We're looking for a driven, hands-on Marketing Manager who understands that effective marketing goes beyond social media and advertising. We want someone who understands marketing fundamentals, knows how to identify target audiences, builds strong brands, and turns creative ideas into measurable business results.

Reporting to the General Manager, you'll lead marketing across our group of companies. You'll work closely with leadership to set direction, then take full ownership of execution, bring fresh ideas, keep leadership informed, and deliver results that contribute directly to business growth.

What You'll Be Doing

1. Develop Marketing Strategy & Build Brands

Create, maintain, and enforce brand guideline books, ensuring consistent branding.
Oversee brand identity, color palettes, typography, messaging, and visual standards.
Identify target audiences, market opportunities, and customer behaviors.

2. Lead Marketing Campaigns & Digital Presence

Oversee social media, websites, digital advertising, and promotional campaigns.
Plan and execute initiatives focused on brand awareness, engagement, and lead generation.
Coordinate sponsorships, events, and promotional materials
Identify and test new marketing opportunities and channels.

3. Support Sales & Business Growth

Work with sales teams to develop campaigns that generate qualified leads.
Create marketing materials and resources that support sales activities.
Strengthen customer engagement and brand recognition.
Align marketing initiatives with business objectives.

4. Take ownership of projects, timelines, and results.

Develop and manage marketing budgets within approved limits, tracking campaign performance, expenses, and ROI.
Provide regular updates to leadership on progress, spending, and results, proactively flagging risks, delays, or budget concerns.
Present recommendations and new initiatives to leadership for approval.

Who We're Looking For

We're looking for someone who combines strong marketing knowledge with an entrepreneurial mindset. You can work independently while staying within an established direction, and you have the communication habits to keep leadership informed.

The ideal candidate is:

• Strategic & Analytical: Understands marketing fundamentals, consumer behavior, and target audiences.
• Creative & Innovative: Generates fresh ideas, tests new approaches, and knows how to bring them to life.
• Accountable: Takes clear direction from leadership, follows through consistently, and owns day-to-day execution without needing to be managed closely.
• Results-Oriented: Focuses on measurable outcomes, business growth, and return on investment.
• Systems-Oriented: Enjoys building structure, processes, and repeatable marketing strategies.
• Detail-Oriented: Catches errors before they go out, keeps branding and messaging consistent across every channel, and holds work to a high standard of accuracy and polish.
• Business-Minded: Understands how marketing contributes to customer acquisition, revenue, and profitability.

What You'll Need

Required Qualifications

• 3+ years of progressive marketing experience.
• Demonstrated experience developing and executing marketing strategies.
• Strong understanding of brand identity, brand awareness, color theory, target audiences, and consumer behavior.
• Ability to independently develop, execute, and evaluate marketing initiatives with minimal supervision.
• Experience managing campaigns, projects, budgets, and competing priorities.
• Strong analytical, organizational, and communication skills, with the ability to deliver clear written and verbal reports.
• Ability to work independently and collaborate with leadership and sales teams.
• Ability to work on-site in Watford, Ontario.
• Post-secondary education in Marketing, Business Administration, Communications, Graphic Design, or a related field is preferred. Equivalent practical experience with demonstrated marketing success will also be considered.

We value practical marketing knowledge, sound judgment, and the ability to turn strategy into measurable results.

Marketing: 3 years (required)
Work Location: In person

Casual dress
Company events
Dental care
On-site parking
Vision care
Ability to commute/relocate:

Watford, ON: reliably commute or plan to relocate before starting work (required)
Work Location: In person

This posting is for an existing vacancy.

Accommodation. We accommodate applicants w