Senior Paid Search Strategist

My client is a digital advertising consulting firm that helps companies turn demand into real, measurable growth. They work fast, think strategically, and stay close to performance.They are hiring a Senior Paid Search Strategist to take real ownership of paid search across multiple accounts. This role is hands-on and strategic by design. You will shape the direction, build the plans, and be in the platforms making it happen.If you love paid search, care deeply about outcomes, and want to work somewhere that values strong thinking and strong execution equally, this role is built for you.What you’ll doLead the strategySet the paid search strategy across accounts, grounded in client goals, growth targets, and market realitiesTranslate business objectives into clear, scalable paid search plans that actually performAct as the go-to expert on paid search within the team, bringing perspective on trends, platform changes, and best practicesContinuously raise the standard for how paid search is planned, run, and evaluatedOwn execution end to endBuild, manage, and optimize paid search campaigns across Google Ads and Microsoft AdsOwn account structure, keyword strategy, audiences, bidding, and creative testingStay close to performance daily. This is not a hands-off roleEnsure paid search works cleanly alongside other digital channelsDrive performance with dataDig into performance data to understand what’s working, what’s not, and whyUse analytics and platform reporting to evaluate performance across the funnelTurn insights into clear actions, not vague recommendationsManage budgets with intentOwn client budgets and make smart decisions about where spend goesMonitor pacing and performance closely and adjust quickly when neededBalance efficiency, scale, and riskPartner with clients and teamsWork closely with account management, analytics, and creative teams to stay alignedJoin client conversations as a trusted advisor who understands both strategy and executionClearly explain performance, insights, and next steps in a way clients actually understandTest, learn, and improveRun structured A/B tests across ads, landing pages, audiences, and bidding strategiesStay on top of platform changes and new opportunities, then pressure-test them before rolling outConstantly refine how testing and learning happens across accountsWhat you bring6+ years of hands-on paid search experience with clear ownership of resultsDeep expertise in Google Ads and Microsoft AdsA strong balance of strategic thinking and in-platform executionConfidence working directly in platforms, spreadsheets, and analytics toolsStrong analytical instincts and a practical mindsetClear communicator who can lead conversations with clients and internal teamsGoogle Ads, GA4, GTM, Campaign Manager, or similar certifications are a plusProgrammatic advertising experience is a bonus, not a requirementWhat success looks likePaid search programs that are tightly aligned to business goals and consistently improvingAccounts that are well structured, well tested, and well managedClients who trust your thinking and rely on your recommendationsA paid search practice that feels proactive, disciplined, and high-performingWhat’s on offerExposure to complex, high-impact client workA collaborative team that values accountability and doesn’t play blame gamesA culture that rewards curiosity, ownership, and strong opinions backed by dataSalary range of $85k-$95k, bonus, and benefitsHybrid work model in their downtown officeThis is a search for an active role. We use AI-supported tools to help review applications and streamline parts of our hiring process. Final decisions are made by our hiring team, not by automated systems. #J-18808-Ljbffr