Marketing & Communications Manager

Our parent company, GMS Canada is seeking an experienced and innovative Marketing Manager to join our dynamic team. The Marketing & Communication Manager will be responsible for developing and implementing strategic marketing initiatives to drive brand awareness, customer engagement, and sales growth. This individual will also serve as a liaison between our Canadian Marketing Team and the USA’s Marketing Team to enhance the GMS brand. The ideal candidate will have a strong background in communications, marketing strategy, digital marketing, and brand & event management.

Key Responsibilities

• Execute and communicate comprehensive marketing plans and campaigns to promote company products/services, increase brand visibility, and drive sales.
• Serve as a liaison between the GMS Canada subsidiaries and the USA’s marketing and communication team.
• Lead market research efforts to identify target audiences, market trends, and competitor analysis to inform brand guidelines, strategies, and tactics.
• Oversee the creation of marketing materials, including website content, advertising materials, swag/ company peripherals, social media content, and communications.
• Manage digital marketing channels, including SEO, SEM, email marketing, social media, and online advertising campaigns to optimize reach and conversion.
• Analyze marketing, sales data and metrics to evaluate campaign performance, ROI, and customer insights, and make data-driven recommendations for optimization.
• Collaborate cross-functionally with sales and other teams to ensure alignment of marketing initiatives with business objectives.
• Stay updated on industry trends, best practices, and emerging technologies to continuously improve marketing strategies and tactics.
• Manage marketing budget, allocate resources effectively, and track expenses to ensure cost-effectiveness and ROI.

Skills and Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 5+ years of experience in marketing, with a proven track record of developing and executing successful marketing strategies.
• Strong knowledge of digital marketing tactics and tools, including SEO, SEM, social media, and analytics platforms.
• Excellent analytical skills, with the ability to interpret marketing data and metrics to drive insights and decision-making.
• Exceptional communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and stakeholders.
• Creative thinking and problem-solving abilities, with a passion for innovation and continuous improvement.
• Health benefits - including drug coverage, practitioner, dental, vision, disability, and life insurance.
• Retirement savings (pension or other) are provided.
• Perks - Company discounts (mobile phone, gym membership, etc.), training programs and opportunities for career advancement, group events, and more

If you feel we are a good fit for your career goals and skillset, we invite you to apply and look forward to reviewing your application. As part of the GMS Inc. family of companies, you can launch your career with a North American building materials distributor and discover opportunities for growth and advancement. We value our team members and believe them to be our greatest assets. As such, we invest in training and strive to provide a work-life balance.

Our Vision: We will be the Premier distributor in every market we serve through embracing our unique Culture and professional humanity.

Our Mission: We create opportunities, build significant relationships, and deliver solutions.

Our Core Values:

1. Our people have the independence and authority to make a difference.

2. We invest in relationships and every person is important.

3. Our highest priority is serving others.

4. We passionately pursue a safe work environment along with a relentless focus on operational excellence.

5. We believe you can never go wrong, doing the right thing.

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About Watson Building Supplies a GMS Company

Watson Building Supplies a GMS Company in Vaughan, Ontario, Canada

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Identify devices based on information transmitted automatically

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Exponential Interactive, Inc d/b/a VDX.tv

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Users’ profiles, IP addresses, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data

Data collected and processed: Device identifiers, Precise location data, IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Device characteristics, IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Users’ profiles

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Non-precise location data, Device characteristics, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Integral Ad Science (incorporating ADmantX)

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Device characteristics, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device characteristics

Data collected and processed: Non-precise location data, IP addresses

Data collected and processed: Device characteristics, IP addresses

Data collected and processed: Device identifiers, IP addresses

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, IP addresses

Data collected and processed: Device characteristics

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device characteristics

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, User-provided data, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Adobe Audience Manager, Adobe Experience Platform

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Device characteristics, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Probabilistic identifiers, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses

Data collected and processed: Device identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, User-provided data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

Data collected and processed: Non-precise location data, IP addresses

Data collected and processed: IP addresses

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, IP addresses

Data collected and processed: Device identifiers, Non-precise location data, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices, Authentication-derived identifiers

Data collected and processed: Device identifiers

Data collected and processed: Device identifiers, Device characteristics, Browsing and interaction data, IP addresses, Privacy choices

Data collected and processed: Device characteristics, IP addresses, Privacy choices

Data collected and processed: Device identifiers, Precise location data, Non-precise location data, Probabilistic identifiers, Device characteristics, Browsing and interaction data, IP addresses, Authentication-derived identifiers

Marketing Science Consulting Group, Inc. #J-18808-Ljbffr

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