Senior Media Planner

Company DescriptionSpark Foundry is the agency that is shaped by ideas. We believe everyone’s ideas are powerful – big or small. Our knack for exploring them makes us better.We strongly believe in collaboration, where a thriving working relationship leads to everyone’s best work. Luckily, this conviction attracts likeminded clients and talent to create a positive and magnetic team.We’re constantly adapting to each of our clients’ businesses’ needs to avoid stagnation. This ensures that our clients get the best service to tackle their future-facing challenges and that our team stays on their toes.Above all, we love to go above and beyond what’s expected of us. We’ve done this through media innovation that is recognized by both the industry and by our clients who reap the benefits.The near future is very bright for Spark Foundry, whether that’s a result of Publicis Groupe’s investment in groundbreaking global & local tools and data solutions or because of the contagious momentum amplified by new team members and new clients.What we Offer:Work Your World program enabling you to experience working from anywhere in Canada or overseas for up to6 weeksa yearExtended long weekends throughout the year with anadditionalday off each long weekendWellness & Tech benefits to supportwhat’smost important to youBirthday leaveExtensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development AllowanceLocal and Global Mobility within the Publicis Groupe networkJob DescriptionThis Senior Planner at SPARK will be a performance-media leader on a broader strategy team, which pursues and activates against data and meaningful human insights with the goal of driving measurable business outcomes. The Senior Media Planner’s key skillset includes analytical skills, math proficiency, and a solid understanding of how to tie platform reporting to consumer actions and behavior. Attention to detail, comfort presenting, and an ability to coach are all essential. SPARK has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture.ResponsibilitiesResponsible for client relationship management, project tracking and organizationResponsible forday to dayoversight on campaigns, with a particular focus on reporting and optimizationAnalyzing campaign performance daily, compiling/checking reports from partners and CM360 and working towards optimizationGathering and analyzing marketing, industry, and geographic landscape research to determine how best to respond to the client’s advertising and media needsUnderstanding marketing objectives and how they translate into mediaDeveloping an understanding of the client’s business and competitive landscapeOverseeing budget allocations across media resulting in strategic and effective media plansPresenting plans to the client, and guiding planners on development and creation of strategy and decksClearly communicating media objectives, strategies and executional guidelines to execution teams and external partnersMaintaining strong relationships with media suppliersUtilization and knowledge of syndicated media, research, and other data resourcesActive ownership of internal and external status documents and meetingsDeveloping POVs Collecting and managing data to ensure monthly billing is accurate and on timeQualificationsUnderstanding of the digital performance marketing ecosystem 2-3years experienceplanning online and offline channels with emphasis on digital and performance mediaBachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferredStrong written and verbal communication and presentation skillsDemonstrated experience in negotiationAble to work successfully within a team, owning projects and knowing when to delegate to manage ahigh volumeclient, while meeting deadlinesDemonstrated critical thinking andproblem solvingabilitiesStrong analytical abilities & proficiency in mathAbility to effectively utilize media research and reporting resourcesTechnical proficiency, particularly with media systems and MS Excel, Word and PowerPointAdditional InformationSpark is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.We thankall candidates for their interest in Spark however, only those candidatesselected for an interview will be contacted. #J-18808-Ljbffr