SEO Specialist

Are you motivated to achieve results? Do you like working with people to develop a plan? Do you engage and interact with online businesses? Are you curious about online behaviour and what motivates people to make buying decisions? If so, you might be a great candidate for our team’s next SEO Focused Digital Marketing Specialist.Daily ResponsibilitiesKeyword & Market Research, Keyword Analysis ReportsSEO Site AuditsConversion OptimizationCompetitive AnalysisCoordination of Access to Digital Properties (Business Accounts, Ads Accounts)Implementation of SEO Best Practices On & OffsiteLocal Business SEO OptimizationReview Analytics and User Recordings to Optimize SERP & ConversionsDigital Marketing Analysis, Reporting & Recommendations (Upsells)Supporting the development of Information ArchitecturesContent Creation for BlogsContent Creation for Digital AdsCoordination of Digital Ad AssetsSupport with Execution For Search Engine Marketing (Adwords/Display Ads)Support with Execution and Review For Social Media PPCSupport with Direct Communication with Retainer ClientsSupport with Digital Marketing Strategy and Quote DevelopmentRequired Skills:Knowledge of Google Analytics, Ads, Search Console, and SEO StrategyUnderstanding of Meta and LinkedIn Business Suites & Ad ManagersAn active presence across multiple social media platforms (aka social media savvy)Data and results-drivenHigh school graduate or equivalentAttentive listenerConfident meeting with clients face-to-face and answering the phoneHighly organizedMust be a team playerPreferred Skills:Meta or Google Certified (Or in progress)Experience using Canva ProWell-versed in Google WorkspaceKnowledge of WordPress Content ManagementOptional: Bachelor’s degree in marketing and/or communications (or similar degree)Hours:This position is full-time or part-time, Monday to Friday / 30+ hours per week. At this time, we are not considering applications from out of the country, and the ideal candidate is able to work part-time in our Nanaimo office, and part-time from home, remotely. We’re TWAT’s — Tuesday, Wednesday & Thursday in the office, Monday & Friday from home.Compensation:Negotiable based on skills and experience – we are open to hearing from applicants of all levels. As a reference, 5+ years of experience starts at $60,000 annually. A benefits package is available for employees after a probationary period provided they maintain full-time employment. Additionally, we include an annual health & wellness payment to help you take care of your personal well-being. #J-18808-Ljbffr