Go to Market Intelligence Analyst

3 days ago

Oakville, ON, Canada Euna Solutions Full-time
The Opportunity Euna Solutions is hiring a Go-to-Market Intelligence Analyst to own the account and contact intelligence layer that tells our sellers which public sector agencies to pursue and when. You will build and refine the scoring models, data standards, segmentation logic, and competitive intelligence that drive how Euna targets and wins in the government market. If you want your analytical work to shape real commercial decisions rather than land in a deck, this is the role for you.

What You'll Do

Own Intent-to-Buy and Propensity-to-Buy scoring models across solutions and segments, including inputs, logic, validation against closed outcomes, and ongoing recalibration

Bring public sector signal sources, including procurement activity, grant awards, and audit and compliance data, into the scoring models and test whether each one predicts conversion

Define and enforce account and contact data standards for prospect and target accounts, driving remediation with GTM Systems rather than stopping at the report

Analyze win rate, sales cycle, churn, and expansion patterns by segment and vertical to sharpen the ICP and translate findings into targeting rules the field can execute

Own competitive intelligence across segments and solutions, including win/loss patterns and FOIA-sourced commercial insight

Partner with Sales, BD, and Marketing to operationalize scoring and segmentation into territory views, prioritized target lists, and outbound workflows

What You Bring

You have 4+ years in go-to-market analytics, revenue operations, market intelligence, or a comparable analytical function

You have built, maintained, or evaluated an account or propensity scoring model and can speak to how it was validated and what you changed based on evidence

You bring strong Salesforce capability, including reporting and a working understanding of the account, contact, and opportunity data model

You are fluent in advanced Excel or Google Sheets and comfortable working with large, messy, multi-source datasets

You can explain a model's logic, its limits, and its results clearly to non-technical sellers and leaders

Nice-to-Have Qualifications

Familiarity with public sector procurement cycles, budget data, or the GovTech market

Experience managing enrichment or intent data vendor relationships, including ingestion logic and refresh cadence

Hands-on experience with SQL and one or more BI tools such as Tableau, Power BI, or Looker

Practical use of AI tooling for research, enrichment, or unstructured data analysis

Location This position will be hybrid with 3 days/week in our[Oakville, ON office.

Compensation Range: $88,000-$110,000 We believe in openness, so we publish our range from the start. Where an offer will land depends on your background, strengths, and how you'll contribute to the work ahead.

This role fills an existing vacancy. Euna uses AI responsibly to assist in screening, assessing, or selecting applicants. AI helps us work smarter, but people lead the process.

AI Mindset at Euna Solutions We believe the future of work is human + AI. At Euna Solutions, we encourage our team members to leverage AI tools to enhance creativity, efficiency, and decision-making. We're looking for people who are curious about emerging technologies, eager to experiment, and committed to using AI responsibly to augment, not replace, their expertise.

If you enjoy exploring new ways to solve problems, learning continuously, and applying AI to make your work smarter and more impactful, you'll thrive here.

Life at Euna Solutions We're a team of builders, problem-solvers, and public sector champions. We've built a workplace around a straightforward idea: people do their best work when they're trusted, supported, and not running on empty.

Here’s what that actually looks like:

How we work We're hybrid — three days a week in our Oakville or Atlanta offices, with standard hours on those days. What the remaining days look like depends on your role and your manager. We talk about it early in the process so there are no surprises on either side.

Eunafier Days Twice a year, you get an extra day tacked onto a long weekend. We think recharging is part of doing good work — not a reward for it. Use it however you need.

Community is part of who we are Our Engagement Committee finds meaningful ways to give back through time, donations, and shared expertise. We're invested in the places where our people actually live and work.

Philanthropy Time We give every employee up to eight hours a year to spend on causes that matter to them. We want you to show up for your community — and we make time for it.

Real connection at scale You won't know all 600+ people — and that's okay. What matters is building real