Digital Designer

Digital Designer (Remote Canada) - Future Opening We’re excited to announce a bold new expansion within the Directive family: the launch of a specialized consultancy, Abe The Agency, focused exclusively on social media advertising. This new venture will offer a distinct identity within our established brand, built to push the boundaries of social media marketing for B2B clients. Abe The Agency is a hub for innovative strategies, helping clients leverage the full power of LinkedIn to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you Job Description We’re looking for a creative, curious, and ambitious designer who’s excited to make their mark in performance‑driven advertising. You’ll bring ideas to life across channels like LinkedIn, Meta, YouTube, and TikTok, crafting visuals that stop the scroll and drive results. This role is perfect for someone eager to learn, experiment, and showcase their skills in a fast‑paced environment where design directly impacts business outcomes. You will work closely with cross‑functional teams and be responsible for designing, and implementing creative assets to use in A/B tests and other optimization strategies to achieve our clients’ business objectives. Key Responsibilities Craft compelling design assets such as ad sets and landing pages, backed by data to drive improvement of digital marketing KPIs. Produce motion graphics and basic short‑form video cutdowns optimized for social media advertising (LinkedIn, Instagram, YouTube). Edit existing video assets into high‑performing ad units tailored to platform specifications and attention spans. Collaborate with the media and content teams to align motion creative with audience insights and campaign goals. Support Abe’s own marketing with compelling creative that helps us stand out. Maintain brand consistency across all static, motion, and video assets while adapting creatively to different audience segments and platforms. Collaborate with internal and client teams to understand business goals, target audience, and additional data points for A/B tests and data‑driven designs. Design and implement A/B tests and other experiments using CRO tools (Optimizely, Unbounce, Crazyegg). Conduct user research, usability testing, and heat‑mapping analysis to gather insights and validate design decisions. Continuously iterate and refine designs based on feedback, data insights, and testing outcomes. Manage multiple design projects simultaneously, communicating effectively with project management and stakeholders to provide updates, respond to feedback, and ensure needs are met. Stay updated on industry trends, best practices, and emerging technologies related to CRO and UX design. Qualifications Experience: 1‑3 years in graphic design with a focus on performance‑driven creative and CRO. 1 year experience with motion graphics. Expertise in Adobe Creative Suite, including Figma, Photoshop, Illustrator, and/or InDesign. Basic video editing and motion graphics experience (Adobe Premiere Pro, After Effects, or similar). Excellent communication and collaboration skills, ability to work effectively with cross‑functional teams. Knowledge of performance marketing metrics (A/B testing, CRO analytics, heatmapping) and experience designing for performance‑driven campaigns. Benefits 🏠 @Abe Living wage Canada: Annual base salary range $70,000‑$95,000 CAD, variable based on compensation practices and experience. 🙏 Medical, dental, vision plans, disability, and life insurance for you and family. 100% employer‑paid and 50% contribution for dependents. 🧠 Mental Health: access to certified therapists via Spring Health, membership to Headspace. 💪 Physical Health: physical therapy via Omada, fertility support via Carrott, Aaptiv virtual workouts, complimentary One Medical membership. 🛫 Time Off: Unlimited PTO (minimum 2 weeks), paid company holidays, your birthday off, end‑of‑year recharge (closed Dec 24‑Jan 1), paid parental leave. 💰 Financial: 3% company match on 401(k) and traditional/Roth options. 🌟 Bonus: annual bonus based on tenure, scaling over time. Work Environment Requirements As a remote‑first company, you can work from anywhere in Canada. You may also join our Irvine, CA office if desired. Use of Zoom, Slack, and standard productivity tools is required. You must have reliable internet, a professional background, and the ability to remain stationary for extended periods. Accommodations We provide reasonable accommodations for qualified individuals with disabilities to perform essential job functions. Contact careers@directiveconsulting.com for requests. Additional Information Directive’s core value is People First. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, genetics, disability, age, or veteran status. Referrals increase your chances of interviewing at Abe by 2x. #J-18808-Ljbffr