SEO Strategist

7 days ago


Toronto, Canada DAC Full time

SEO Strategist Join to apply for the SEO Strategist role at DAC. Who We Are We are DAC—a global full‑funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward‑thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations. Position Summary When it comes to search engine optimization, from on‑page copy to schema you know every word counts—but it all starts with a well‑rounded strategy backed by industry expertise. That’s where you come in. As our SEO Strategist, you’ll be our resident expert on all things organic search. What You’ll Do Provide strategic thought leadership in partnership with SEO Directors. Perform research to gain a better understanding of target audience, brand, category, and competitive landscape. Conduct thematic research to generate relevant content themes for new and existing programs. Carry out full SEO audits and provide recommendations covering URL structure, crawling issues, canonicalization, contextual links, sitemaps, robots.txt, title, header, image, keyword, and description tags, social SEO recommendations, and on‑page optimization. Ensure campaign errors are troubleshot & resolved timely or escalated as necessary. Assist with creation of new reporting, templates, processes, etc. Report project status to Account Manager and client team. Support account team on client calls with technical campaign information. Ensure websites & internet properties are technically optimized for target audience. Suggest content improvements to boost organic traction. Provide recommendations on improving visibility in LLMs. Monitor key metrics to assess opportunities for search engines & LLMs and present findings to clients. Keep updated on search marketing industry by researching, networking, reading blogs, forums, and new sources. Share knowledge of SEO practices to aid in development of new strategies. Demonstrate knowledge of SEO tools and new advancements. Assist in new business development as needed. What You Bring 7+ years of online marketing experience with deep understanding of ranking processes, basic HTML, PHP, CSS, and web standards. Highly organized self‑starter with a proven track record of improving organic results through SEO best practices. Knowledge of key SEO tools such as Google Analytics, Google Search Console, BrightEdge, Moz, SEMrush, Advanced Web Ranking. Team player who can manage multiple projects and turn metrics into measurable results. Polished communicator capable of pitching and participating in technical discussions. Process‑driven and numbers‑focused, understanding the importance to agency success. What You’ll Get Professional growth: work with top‑tier clients and cutting‑edge tools. Collaborative culture: part of a global organization valuing curiosity, transparency, and innovation. Competitive benefits: Competitive salary and comprehensive health benefits. Generous PTO, wellness initiatives and parental leave. Retirement saving plans. Opportunities for continued learning and professional development. Supportive, collaborative, casual work environment. How We Work This role requires three in‑office days per week. Fully remote work is not available for this position. Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales Industries: Marketing Services DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability or any other basis prohibited by applicable federal, provincial or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to tacquisition@dacgroup.com. #J-18808-Ljbffr


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