Consumer Brand Marketing Manager
5 days ago
Hants County Shubenacadie, NS, Canada
A Bell Group of Companies
Full-time
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Build recognizable Nova Scotia beer brands through creative direction, consumer campaigns, and portfolio strategy at Burnside Brewing Company. Lead delivery with dedicated creative support and one coordinator.
As the Brand & Marketing Manager, you will set direction while personally executing the work. Your responsibilities include positioning, annual planning, launches, promotions, events, sponsorships, digital marketing, social media, content, and advertising. You will manage external designers, agencies, photographers, and suppliers, while maintaining budgets, timelines, brand standards, and alcohol-marketing compliance.
Key Responsibilities:
Set portfolio positioning and annual marketing direction Lead social media, content, paid advertising, and campaigns Brief designers, agencies, photographers, and suppliers Manage one marketing coordinator and external resources Maintain budgets, timelines, standards, and compliance Requirements:
Multiple years of relevant hands-on marketing experience Consumer brand, retail, hospitality, tourism, CPG, or agency background Strong creative judgment and communication skills Digital fluency and project management capability Resourceful style balancing direction with execution Bring creative judgment, portfolio strategy, and hands-on campaign leadership to Burnside Brewing Company’s consumer marketing team.
Set portfolio positioning and annual marketing direction Lead social media, content, paid advertising, and campaigns Brief designers, agencies, photographers, and suppliers Manage one marketing coordinator and external resources Maintain budgets, timelines, standards, and compliance Requirements:
Multiple years of relevant hands-on marketing experience Consumer brand, retail, hospitality, tourism, CPG, or agency background Strong creative judgment and communication skills Digital fluency and project management capability Resourceful style balancing direction with execution Bring creative judgment, portfolio strategy, and hands-on campaign leadership to Burnside Brewing Company’s consumer marketing team.