Field Marketing Manager

Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely. Founded in Vancouver, Canada in 2008, Clio is the global leader in legal technology, and the first legal practice management unicorn. While the majority of Clio’s growth to date has been in North America, a key focus for Clio’s next stage of growth will come from international markets. Today, Clio has customers in over 130 countries. Although Clio’s EMEA headquarters is in Dublin, there is significant growth potential in the UK, working closely with the London-based channel and sales teams. We’re only scratching the surface and have ambitious growth targets. Our work has an immediate and meaningful impact, and we have best‑in‑class technology, large budgets, and an outstanding team to support us. As the Field Marketing Manager at Clio, you’ll be part of a team that values excellence and initiative, loves testing, and cares about results. Your work will have an immediate and meaningful impact. You will be surrounded by a talented group of high‑performing marketers, seasoned in SaaS and driven by collective success. Who you are: You’re a proactive marketer who’s passionate about connecting with customers and prospects in meaningful ways—whether online, in person, or through creative digital experiences in partnership with Demand Generation. You thrive on designing and executing programs that deepen engagement, drive growth, and strengthen community. You have hands‑on experience running field marketing programs, webinars, and virtual events, and you understand how each touchpoint contributes to the broader customer journey—from awareness to advocacy. You’re collaborative, organized, and comfortable working cross‑functionally with Sales, Customer Success, and Marketing teams to deliver impactful programs that build relationships and pipeline. You’re creative, resourceful, and thrive in a fast‑paced environment where you can test ideas, learn quickly, and continuously improve. You’re excited to help Clio expand its reach while developing your skills and contributing to a high‑performing, growth‑focused marketing team. Role Summary: Enhance Local Brand Awareness: Develop and execute event and field marketing strategies that increase brand recognition and establish Clio as a market leader in the UK/I region. Generate Qualified Leads: Implement in‑person, both regional and national targeted campaigns and events to generate high‑quality leads, contributing to the sales pipeline and revenue growth. Market Intelligence: Gather and analyse partnership opportunities, weighing up and assessment of investment to inform strategic decisions and implementing marketing efforts to capitalise on these relationships. What you’ll work on: Strategy & Program Development Support the creation and execution of a regional field and customer marketing strategy that drives awareness, engagement, and growth across the UK/I. Identify and implement new opportunities to connect with customers and prospects through integrated online and offline programs. Contribute to annual and quarterly marketing planning, helping define priorities, campaign themes, and success metrics aligned to business goals. Campaign Coordination & Management Plan, coordinate, and manage multi‑channel marketing campaigns that combine field events, webinars, and digital engagement to generate demand and pipeline growth. Collaborate with cross‑functional teams—including Sales, Customer Success, and Product Marketing—to ensure consistent messaging and flawless execution. Manage campaign calendars, budgets, and performance tracking to ensure timely delivery and measurable impact. Analyse campaign results and provide actionable insights to continuously improve engagement and conversion outcomes. Customer & Community Engagement Develop and execute programs that build stronger relationships with Clio customers, driving engagement, advocacy, and retention. Partner with internal teams to create educational webinars, customer stories, and community events that showcase customer success and thought leadership. Maintain consistent communication with customers through both digital and in‑person touchpoints, ensuring they feel informed, valued, and connected to Clio’s mission. Field & Virtual Event Execution Plan and deliver field marketing initiatives such as trade shows, partner activations, and regional events that engage customers and attract new prospects. Lead the end‑to‑end delivery of webinars and virtual events, including planning, coordination, execution, and post‑event analysis. Ensure all events and experiences reflect Clio’s brand, values, and customer‑first approach. Partnership Development & Growth Identify and develop regional partnerships with legal associations, technology partners, and industry influencers to expand Clio’s market presence. Collaborate with partners on joint marketing programs, co‑branded campaigns, and shared events that support mutual growth objectives. Monitor partnership performance and recommend opportunities to enhance collaboration and results. Collaboration & Reporting Work closely with Sales, Channel, and Marketing teams to align on campaign goals, event promotion, and post‑event follow‑up strategies. Collaborate with Clio’s content and PR agency to ensure alignment of regional messaging, storytelling, and earned media opportunities. Track and report on campaign performance, customer engagement, and regional marketing results using tools like Salesforce and Looker. Contribute to process improvements and share insights to enhance regional marketing impact across teams. Responsibilities: Plan and execute regional field marketing initiatives, webinars, and customer engagement programs within budget and timelines. Develop creative, localised campaigns that address regional challenges and drive customer and prospect growth. Set and measure clear goals for each program, including lead generation, engagement, and ROI. Align regularly with Sales through bi‑weekly meetings and shared planning to ensure consistent objectives and follow‑up. Manage effective communication and collaboration between Sales, Marketing, and Customer Success teams. Partner with Clio’s content and PR agency to strengthen regional messaging and visibility. Support strategic industry and partner events through end‑to‑end logistics, vendor coordination, and on‑site or virtual delivery. Represent Clio with professionalism when engaging partners, vendors, and external stakeholders. Track and report on campaign and event performance, providing insights to inform continuous improvement. Requirements: 5 years of experience in marketing, ideally within B2B SaaS or tech. Hands‑on experience executing field marketing programs, webinars, and virtual events. Strong project management, organization, and time management skills. Proven ability to collaborate cross‑functionally with Sales, Customer Success, and external partners. Comfortable using data to measure and optimise marketing performance. Excellent communication skills and a proactive, positive, self‑starter attitude. Creative mindset with an eye for engaging campaigns and event experiences. Proficient with tools such as Google Workspace, Asana, Salesforce, and Looker. Willing to travel occasionally (up to 40%) for regional events. Demonstrate a keen interest in improving your craft by using AI. Serious bonus points if you: Legal industry knowledge and/or experience. Familiarity with Asana, Salesforce, Looker. What you will find here: Compensation is one of the main components of Clio’s Total Rewards Program. Competitive, equitable salary with top‑tier health benefits and dental coverage. Hybrid work environment, with expectation for local Clions to be in office minimum 2 days per week on our Anchor Days. Flexible time off policy. Pension contribution. Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years. The expected salary range for this role is €59,800 to €80,800 EUR. Salary bands vary by region and level of experience. Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility Our team shows up as their authentic selves, and are united by our mission. We are dedicated to diversity, equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from. We believe that different perspectives, skills, backgrounds, and experiences result in higher‑performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply. Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation, please let us know and we will work with you to meet your needs. Disclaimer We only communicate with candidates through official @clio.com email addresses. Learn more about our culture at clio.com/careers. #J-18808-Ljbffr