Marketing Specialist, Go-to-Market Campaigns
4 weeks ago
OverviewWhat you'll doReporting to the Promotional and Go-to-Market Marketing Team Lead, the Marketing Specialist plays a key role within the marketing department. They will be primarily responsible for developing and deploying integrated 360 campaigns, in alignment with the marketing and media plans. Acting as the conductor of the campaigns assigned to them, they ensure coordination between internal teams and external partners, while aligning all marketing content across various channels to deliver a consistent and relevant customer experience.ResponsibilitiesDevelop and execute 360° conversion marketing campaigns for the Sports Experts and Atmosphere banners, ensuring consistent communication across all paid and organic marketing channels.Collaborate with the Go-to-Market Team Lead to define content strategy by media tactic and identify opportunities to optimize promotional communication in order to drive online and in-store sales.Act as project lead for the deployment of integrated campaigns across all digital channels (paid and organic), including: writing briefs, adapting formats, drafting radio and TV scripts, and coordinating production and final delivery.Present campaign concepts during executive approval meetings and alignment sessions with internal teams (marketing, buying, operations, etc.). Write integrated campaign presentations and coordinate with all internal stakeholders to ensure strategic and operational alignment.Organize and lead campaign kick-off meetings with internal teams and external partners.Maintain up-to-date production and broadcast schedules for campaigns, ensuring smooth coordination among stakeholders.Optimize the customer experience across digital channels by ensuring a seamless, consistent, and high-performing journey.What you bringUniversity degree in marketing, communications, or a related field.Minimum of 3 to 4 years of experience managing omnichannel marketing campaigns (TV, web, radio, print).Excellent knowledge of traditional, digital, and social marketing channels.Ability to quickly adapt to change and work in an agile environment, with a strong solution-oriented mindset.Autonomy, strong organizational skills, and ability to manage multiple projects simultaneously.Creativity, initiative, and attention to detail in execution.Proficiency in Microsoft Office Suite (PowerPoint, Word, Excel).Excellent writing and presentation skills in both French and English.Bilingualism required (French and English, spoken and written).Ability to work under pressure in a dynamic environment.Experience in the retail sector (an asset).Strong interest in sports, physical activity, and the outdoors (an asset). #J-18808-Ljbffr
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Marketing Specialist, Go-to-Market Campaigns
4 weeks ago
Laval, Canada FGL Sports Ltd. Full timeOverviewWhat you'll doReporting to the Promotional and Go-to-Market Marketing Team Lead, the Marketing Specialist plays a key role within the marketing department. They will be primarily responsible for developing and deploying integrated 360 campaigns, in alignment with the marketing and media plans. Acting as the conductor of the campaigns assigned to...
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Marketing Specialist, Go-to-Market Campaigns
4 weeks ago
Laval, Canada FGL Sports Ltd. Full timeOverview What you'll do Reporting to the Promotional and Go-to-Market Marketing Team Lead, the Marketing Specialist plays a key role within the marketing department. They will be primarily responsible for developing and deploying integrated 360 campaigns, in alignment with the marketing and media plans. Acting as the conductor of the campaigns assigned to...
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360° Go-to-Market Campaign Lead
4 weeks ago
Laval, Canada FGL Sports Ltd. Full timeA leading sports retail company in Laval, Quebec, seeks a Marketing Specialist. This role involves developing 360 marketing campaigns and collaborating with various teams. The ideal candidate will have a university degree in marketing, 3-4 years of experience in omnichannel marketing, and be fluent in French and English. Responsibilities include executing...
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360° Go-to-Market Campaign Lead
4 weeks ago
Laval, Canada FGL Sports Ltd. Full timeA leading sports retail company in Laval, Quebec, seeks a Marketing Specialist. This role involves developing 360 marketing campaigns and collaborating with various teams. The ideal candidate will have a university degree in marketing, 3-4 years of experience in omnichannel marketing, and be fluent in French and English. Responsibilities include executing...
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360° Go-to-Market Campaign Lead
4 weeks ago
Laval, Canada FGL Sports Ltd. Full timeA leading sports retail company in Laval, Quebec, seeks a Marketing Specialist. This role involves developing 360 marketing campaigns and collaborating with various teams. The ideal candidate will have a university degree in marketing, 3-4 years of experience in omnichannel marketing, and be fluent in French and English. Responsibilities include executing...
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Laval, Canada Sports Experts Full timeMarketing Specialist, Brand and Campaign, InterimWhat You’ll DoImplement major brand campaigns (support to creation briefings, project management with external and internal partners, internal approval process and delivery)Implement seasonal and one-off campaigns (internal creative briefings, production briefings, projects with external and internal...
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Laval, Canada Sports Experts Full timeMarketing Specialist, Brand and Campaign, InterimWhat You’ll DoImplement major brand campaigns (support to creation briefings, project management with external and internal partners, internal approval process and delivery)Implement seasonal and one-off campaigns (internal creative briefings, production briefings, projects with external and internal...
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Remote Marketing Specialist — Campaigns, Content
4 weeks ago
Laval, Canada Altasciences Co. Full timeA leading life sciences company in Quebec is seeking a Marketing Specialist to create impactful marketing campaigns. The successful candidate will work remotely but must be available for in-person activities occasionally. Essential skills include excellent bilingual communication and a strong understanding of digital marketing tools. This position offers a...
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Remote Marketing Specialist — Campaigns, Content
4 weeks ago
Laval, Canada Altasciences Co. Full timeA leading life sciences company in Quebec is seeking a Marketing Specialist to create impactful marketing campaigns. The successful candidate will work remotely but must be available for in-person activities occasionally. Essential skills include excellent bilingual communication and a strong understanding of digital marketing tools. This position offers a...
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Bilingual Marketing Campaign Specialist — Taiwan
4 weeks ago
Toronto, Montreal, Calgary, Vancouver, Edmonton, Old Toronto, Ottawa, Mississauga, Quebec, Winnipeg, Halifax, Saskatoon, Burnaby, Hamilton, Victoria, Surrey, Halton Hills, London, Regina, Markham, Brampton, Vaughan, Kelowna, Laval, Southwestern Ontario, R, Canada Mercor Full timeA leading marketing consultancy is looking for a Marketing Campaign Specialist to work part-time, focusing on translating and adapting marketing content for Taiwanese audiences. The role requires native-level Chinese fluency and strong English skills, along with a degree in marketing or a related field. Applicants should have relevant experience in Taiwan...
