Senior Paid Media Strategist | Hybrid in Calgary | $70-85k + Benefits
3 weeks ago
Senior Paid Media Strategist | Hybrid in Calgary | $70‑85k + BenefitsWhite Bay is hiring a Senior Paid Media Strategist to lead the development, execution, and optimization of multi‑channel digital campaigns across Search, Display, and Social platforms. This role requires both strategic insight and hands‑on expertise to craft high‑performing campaigns that align with client objectives and deliver measurable results.Base Pay RangeCA$70,000 – CA$85,000 per yearResponsibilitiesPlan, execute, and optimize paid media campaigns across Google, Microsoft, LinkedIn, Facebook, and programmatic platforms.Develop integrated media strategies that align with business goals and drive measurable ROI.Write compelling ad copy and test creative variations for continuous improvement.Manage budgets of $30K+/month and allocate spend effectively across channels.Analyze performance metrics and present actionable insights to stakeholders.Identify new opportunities for growth and campaign expansion.Stay informed on the latest digital marketing trends and best practices.Qualifications7+ years of experience managing paid media campaigns, including 3+ years in performance marketing.Proven success in developing and optimizing PPC strategies across multiple platforms.Strong analytical skills with the ability to interpret data and spot trends.Experience managing mid‑to‑large‑scale budgets and achieving KPI growth.Proficiency with Google Analytics, Tag Manager, and A/B testing.Excellent communication skills with the ability to translate complex insights clearly.Based in Calgary with the ability to work in a hybrid environment.About White BayA leading digital marketing agency based in Calgary, White Bay partners with brands across North America to deliver data‑driven growth through paid, search, and content marketing. Known for a results‑oriented approach and collaborative culture, the agency operates on a hybrid model with three in‑office days per week, emphasizing teamwork, learning, and shared success. #J-18808-Ljbffr
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Toronto, Montreal, Calgary, Vancouver, Edmonton, Old Toronto, Ottawa, Mississauga, Quebec, Winnipeg, Halifax, Saskatoon, Burnaby, Hamilton, Victoria, Surrey, Halton Hills, London, Regina, Markham, Brampton, Vaughan, Kelowna, Laval, Southwestern Ontario, R, Canada White Bay Full timePaid Media Strategist (Google & Meta) | Ecommerce | Remote | $70–80K + Benefits | Eastern Time Hours Join to apply for the Paid Media Strategist (Google & Meta) | Ecommerce | Remote | $70–80K + Benefits | Eastern Time Hours role at White Bay. This range is provided by White Bay. Your actual pay will be based on your skills and experience — talk with...
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Calgary, Canada Directive Full timeA leading performance marketing agency is seeking a Senior Account Strategist for Paid Media. This remote role involves managing Paid Media accounts, executing PPC campaigns, and working closely with clients to achieve their goals. Applicants should have over 3 years of experience in a digital marketing agency, particularly with B2B SaaS clients. The...
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