Marketing Strategist

2 weeks ago

Ottawa, Ontario, Canada Vista Radio Ltd Full time

Vista Radio prides itself on a fresh vision of broadcasting and an unparalleled commitment to its community involvement. We operate 49 radio stations (and growing) broadcasting across 70+ transmitters located in three Provinces and the Northwest Territories. We are also connected to our communities with 37 MyTownNow websites.

We are seeking a motivated and results-driven Marketing Strategist to join our dynamic sales team, based in North Bay, Ontario. As a Marketing Strategist, you will be responsible for building and maintaining relationships with clients while developing strategic advertising solutions to meet their business objectives.

Duties And Responsibilities

  • Being a hands-on influencer by collaborating with local businesses to create targeted marketing strategies that drive sales growth and enhance brand visibility.
  • Developing and managing communication campaigns that integrate advertising, public relations, sales promotion as well as marketing disciplines to deliver consistent messages across local Broadcasting and digital platforms.
  • Developing creative sales strategies and proposals for new customers and subsequently, developing ads for client approval and implementation.
  • Developing new business; specifically, new revenue streams from unassigned accounts. Providing ongoing customer support to ensure optimal service levels at all times.
  • Meeting and exceeding monthly/quarterly/yearly radio and web revenue targets.
  • Managing accounts receivables pertaining to the Marketing Strategist's accounts.
Position Requirements
  • Sales experience, as well as knowledge and experience with commission structured business an asset.
  • Radio and digital sales experience is considered an asset.
  • Education in sales and marketing preferred; entrepreneurial background welcomed.
  • Ability to prioritize and work with a high level of initiative, autonomy, and self-motivation.
  • Strong written and verbal communication skills.
  • Strong verbal and visual presentation skills.
  • Strong computer skills - specifically Microsoft Office products.
  • Strong organizational and interpersonal skills.
  • Exceptional business customer service and networking skills.
  • Ability to think conceptually and creatively in an effort to resolve problems and develop unique solutions.
  • Ability to work in a fast-paced work environment that is based on team and individual effort.
  • A valid driver's license and reliable, fully insured automobile is required.
  • Proven track record in business development.
Application Instructions

Apply online

At Vista Radio Ltd, we are an equal opportunity employer. We are committed to developing and supporting a diverse and inclusive environment in which all individuals are treated with dignity, respect and one which reflects the diversity of the various communities in which we operate. Accommodations are available for all employees and applicants with disabilities throughout the recruitment process. If you require accommodations during the recruitment process, please advise when submitting your application.
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