eCommerce Marketing Manager

3 weeks ago


Mississauga, Canada Maple Leaf Foods Inc Full time

Overview The eCommerce Marketing Manager will lead the strategic planning, execution and optimisation of eCommerce and retail media initiatives. This role is critical to driving online market‑share growth and delivering profitable omnichannel sales. You will own the retail media P&L, manage the digital shelf, and turn investment into incremental units, share and repeat purchases. The successful candidate will navigate eCommerce platforms with ease, connect spend to sales and strategically grow eCommerce performance across channels such as Instacart (US & Canada) and key Canadian/U.S. retailers. Responsibilities Spearhead quick commerce programmes, ensuring rapid fulfilment and seamless customer experiences in partnership with leading retailers. Plan, activate and optimise retail media—sponsored search, display and paid social—across key accounts, translating media investment into measurable sales and brand impact. Collaborate with Sales, Brand Marketing and Category Management in Canada and the United States to deliver integrated programmes that drive results. Use advanced analytics (advanced attribution, POS data etc.) to evaluate campaign effectiveness and inform strategic decisions. Build and nurture relationships with key eCommerce customers, driving joint business planning, negotiation and business reviews. Qualifications Bachelor’s degree in business, MBA or equivalent combination of education and eCommerce experience. Proven success in strategic leadership and hands‑on execution in eCommerce, CPG or retail. Deep expertise in retail media – sponsored search, paid social and digital merchandising. Platform knowledge: Instacart, DoorDash, Uber, Canadian retailers. Exceptional organisational skills, able to juggle multiple projects in a fast‑paced environment. Skills & Traits Creative, innovative thinker with bias for action. Exceptional communicator – both written and verbal – capable of presenting ideas clearly and building strong relationships. Strong problem‑solver who adapts easily to change. Tough negotiator with Category Management experience. Highly organised, able to manage multiple accounts simultaneously. Benefits Part of a high‑performance, people‑focused company committed to sustainability across North America. Inclusive culture that rewards excellence, keeps people safe and empowers continuous learning. Competitive health and wellness benefits with flexibility to meet individual/family needs. Defined contribution pension plan with company matching from day one. Learning and development opportunities, workshops and speaker series. Tuition reimbursement for eligible degrees, diplomas or professional certifications. Up to two paid volunteer days annually to support community impact. About Maple Leaf Foods We’re a carbon‑neutral food company on a purposeful journey to raise the good in food through better nutrition, safer food and sustainable workplaces. With more than 13,500 team members, we operate sites in 20+ locations across Canada and have a global presence. We are committed to reducing food insecurity in Canada and to becoming the most sustainable protein company on earth. Disclaimer: Salaries posted on sites other than the MLF Careers Page are not a reflection of Maple Leaf Foods and are an estimated salary range provided by that particular job board. Maple Leaf Foods offers competitive wages and an attractive total rewards package, which will be discussed during an interview with our Talent Team. #J-18808-Ljbffr



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