Spécialiste en contenu et communication

Apply for the Spécialiste en contenu et communication (Copywriter and Communications Specialist) role at Vision Group. Description Position at Groupe Vision. Working at Vision Group’s head office places you at the North American leader in vision correction. You will directly contribute to the growth of more than 12 brands and over 70 clinics across Canada and the United States, working in a relaxed environment with flexible hybrid working options. Voyez Si Vous Êtes Notre Prochain SPÉCIALISTE EN CONTENU ET COMMUNICATION We are seeking an experienced and passionate specialist to join the studio team in Marketing. The studio is an autonomous in‑house creative production team that collaborates internally and across functions to deliver fun, engaging, and impactful marketing assets for our brands across North America. We operate like an agency within the company, giving us exceptional quality control, brand consistency, flexibility, data‑driven insights, and a collaborative environment. Regard sur vos avantages Full‑time permanent position. Flexible schedule with a hybrid work model; our downtown Montreal office is within walking distance of the Bell Centre and Lucien‑L’Allier metro stations. 3 weeks of vacation, 4 personal days for unforeseen events, 3 additional days off during the holiday season, and paid Friday afternoons off in July and August. Comprehensive group insurance plan, including telemedicine and an employee assistance program. Group RRSP with employer contributions and a short‑term incentive plan. Free refractive surgery. Membership in one of Canada’s Best Managed Companies. Vos tâches en un coup d’œil Création de contenu Act as a thought leader and produce clear, concise, and persuasive copy across integrated marketing campaigns (blog posts, emails, print, OOH, broadcast, etc.) and update website content for multiple brands, adapting for SEO when needed. Improve, refine, and repurpose existing marketing copy. Collaborate with the Patient Care Centre (call center) to update phone and sales scripts. Support the creation and updates of in‑clinic materials such as brochures, handouts, and doctor bios. Relecture Review and refine English content to ensure linguistic accuracy, clarity, and consistency with brand voice and tone. Proofread and edit brand‑team content, ensuring accuracy, tone consistency, and alignment with brand guidelines across all channels and languages. Efficacité et innovation Leverage AI tools to produce content, streamline copywriting processes, and enhance quality. Manage multiple projects simultaneously, balancing priorities. SEO Implement traditional and LLM/GEN best practices to ensure all content is optimized for visibility and organic traffic growth. Create SEO‑optimized content using a strong understanding of keyword strategy, search intent, and content structure to improve visibility, engagement, and organic performance across digital channels. Collaboration et stratégie Collaborate with Brand Managers and Marketing/Operations teams to deliver content across platforms and campaigns, ensuring effective storytelling. Maintain consistency in brand voice, style, and messaging across all communications. Adhere to editorial guidelines and legal language requirements. Conduct industry, competitor, and audience research to inform and strengthen copy‑writing strategies. Une vue claire de vos atouts Bachelor’s degree in marketing, communication, English, journalism, or related field (or equivalent education). 3‑5 years of marketing/communications experience (in‑house or agency), preferably in a copywriter or content position. Fluent in French and able to communicate in English (oral and written). In‑depth knowledge of SEO‑focused copywriting and content strategy. Proficient with AI tools such as ChatGPT, CopyAI, etc. for high‑quality content generation. Strong organizational skills and ability to manage multiple projects simultaneously. Familiar with SEO best practices and SEO tools. Comfortable using workflow/project‑management platforms such as Asana. De notre point de vue Join our team, where our Great Place to Work® certification demonstrates our commitment to creating a supportive and inclusive culture for every member of our organization. If you are the right candidate for this position and are ready to join a passionate and dedicated team, apply now. Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing, Public Relations, and Writing/Editing Industries Medical Practices #J-18808-Ljbffr