Marketing Manager

Company Overview Legends Global is the premier partner to the world's greatest live events, venues, and brands. With a network of 450 venues worldwide, 20,000 events each year, and 165 million guests annually, we deliver fully integrated premium services that keep our partners front and center through a white‑label approach. Our culture values respect, ambitious thinking, collaboration, and bold action, and we are committed to building an inclusive workplace where everyone can make an impact and grow their career. Role Summary The Marketing Manager (Hospitality) will drive brand awareness, guest engagement, and revenue growth across Legends Global’s hospitality portfolio. The role supports strategic marketing initiatives across multiple business lines, including food & beverage at some of the world’s most iconic venues, and leads the planning and execution of marketing campaigns, creative content development, and on‑site activations. Core Responsibilities Campaign Strategy & Execution Develop and execute integrated marketing campaigns across digital, social, email, and in‑venue channels to drive guest traffic, sales, and engagement. Support brand storytelling and promotional calendars that align with operational and seasonal priorities. Collaborate with internal teams, agency partners, and venue leadership to deliver consistent and impactful marketing initiatives. Creative Development Partner with the Legends Global creative team to develop on‑brand collateral, menus, digital signage, and promotional assets. Manage photography, content capture, and media opportunities to showcase offerings and guest experiences. Ensure all creative executions adhere to Legends Global brand guidelines and visual identity standards. Digital & Social Media Contribute to digital marketing efforts including paid media, website content, and email marketing. Support social media strategies and engagement plans in collaboration with internal digital teams and external partners. Analyze campaign performance to optimize ROI, engagement, and conversion metrics. Cross‑Functional Collaboration Work closely with operations, culinary, merchandise, and sales teams to align marketing efforts with business goals. Develop promotional toolkits, event marketing plans, and partnership activations that drive awareness and incremental revenue. Assist with internal communications and employee engagement campaigns across venues and programs. Performance & Reporting Track and analyze marketing KPIs and provide regular performance recaps and recommendations. Manage project timelines, budgets, and deliverables to ensure all campaigns launch on time and within scope. Qualifications Education: Bachelor’s degree in Marketing, Communications, Business, or a related field. Experience: 3–5 years of marketing experience, preferably within hospitality, food & beverage, or entertainment. Skills & Abilities Strong understanding of integrated marketing, brand storytelling, and consumer engagement. Excellent writing, editing, and visual communication skills. Experience managing multiple projects and stakeholders simultaneously. Proficiency in Microsoft Office; familiarity with Adobe Creative Suite, CMS platforms, and analytics tools (Google Analytics, Sprout Social, etc.) preferred. Creative thinker with analytical skills and a passion for crafting experiences that connect people to place. Ability to work flexible hours including nights, weekends, and holidays as needed. Compensation Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and a 401(k) plan. Location and Working Conditions On‑site at the Frisco, TX Legends Global corporate office with potential travel (10–15%) to venue locations. The role requires occasional physical demands such as standing, walking, and lifting. Reasonable accommodations may be made for individuals with disabilities. Equal Opportunity Statement Legends Global is an Equal Opportunity / Affiantive Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor. #J-18808-Ljbffr