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Email Marketing Specialist

4 months ago

Toronto, Canada Marketers on Demand Full time

MoD is currently on the hunt for an Email Marketing Specialist for a client of ours You will act as a key member in the development of their integrated email marketing programs and campaigns by strategizing and executing.
Key Responsibilities:

- Determine target audiences and launching email and SMS campaigns
- Report findings and results such as metrics, KPIs, success rates and data to senior management and stakeholders
- Advocate new ideas & strategies that will help to drive growth
- Act as the subject matter expert on email and CRM marketing
- Drive optimization and growth through A/B testing and other methods

Key Qualifications:

- Degree or diploma in business or marketing-related field
- Over 3 years’ experience in a similar role in marketing or automation
- Experience with personalization for email marketing strategies
- Experience with Salesforce Marketing Cloud, Marketo, MailChimp, Klaviyo or other marketing automation platforms
- Experience building and testing emails with tools such as MJML and Litmus; knowledge of coding HTML and CSS for emails
- Strong project management skills

Does this sound like you or someone you know in your professional network? Then reach out to our President of Chaos for more information, Marcie.pollack@marketersondemand.com