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Associate Creative Director
2 months ago
Role Title: Associate Creative Director - Art
Reports to: VP, Creative Director or VP, Group Creative Director
Role Description and Expectations: The Associate Creative Director, Art oversees the art team from inception to final product, ensuring quality of content and style to meet the client’s marketing strategies and objectives with their copy partner. They are a brand leader who solves strategic and creative issues with the client while enhancing the client’s confidence in the agency. As a leader, the Associate Creative Director manages and mentors a team of creatives that report to them and as needed on projects while simultaneously managing a heavy workload. In this role, the Associate Creative Director must have an advanced understanding of Klick Health departmental procedures such as routing, print production, protocols, usage rights of stock images for layout, as well as other internal procedures and solutions practiced by our creative craft.
Key Accountabilities:
- Brings knowledge of product, market & position, ensures sound strategic planning, timely & accurate implementation, good service, financial control, and a solid client relationship
- Full understanding of the client’s marketplace and can evaluate work in light of the current marketing environment and trends
- Possesses the ability to take abstract concepts and empower project teams to create cutting-edge concepts or designs that are user-friendly, representative of the client's goals, and within brand guidelines
- Contributes innovative ideas appropriate to the client’s marketing strategy that challenge the status quo
- Leads and contributes in brainstorming sessions with stakeholders across meetings
- Proactively anticipates and solves creative problems and makes effective recommendations to Creative Directors
- Leads creative teams in the execution of ideas to a high standard of creative excellence
- Provide feedback on creative approaches to communicate the client’s message about the product for both the overall campaign
- Oversees creation of rough concepts for presentation to the client, developing them into compelling and captivating presentations; presents them in an organized, professional, and effective style to clients
- Helps set priorities and manages workloads so that assignments are completed within agreed-upon time frames
- Responsible for growing existing brands and participating in new business to generate additional revenue
- Supervises and participates in all concept work for brands and new business pitches
- Fosters an environment of diversity and inclusion on the team
- Manages and mentors direct reports on multiple brands; coaches, challenges, and provides opportunities for growth
- Sets expectations for the team and communicates and follows up when standards are not being met
- Develops goals with each direct report and conducts performance reviews and regular 1:1s to provide coaching, support career plans, and provide learning opportunities that align people's growth to craft's people strategy
- Demonstrates the ability to hire and retain highly capable people
- Demonstrates a full understanding of how budgets and schedules are applied for financial management
- Develops strong relationships with all cross-discipline leads
- Advances knowledge and craft expertise in copy, developing into a well-rounded creative
- Develops and seeks cross-discipline learning from colleagues and vendors to ensure the highest quality product within specified deadlines
- Shares experience and knowledge of the industry
- Invests in staying at the cutting edge of craft
Skills & Knowledge:
- Must be able to demonstrate effective oral and written communications skills
- Strong interpersonal and collaboration skills
- Exhibits sound judgment and decisive problem-solving ability
- Ability to work well within a team setting
- Ability to build client rapport and trust
- Established presentation skills
- Managerial and leadership skills
- Deep understanding of product challenges in relation to the overall market
- Complete understanding of market trends and marketing briefs
- In-depth understanding of the assigned account, treatment category, clinical developments, and relevant physician specialties
- Computer proficiency; solid knowledge of design programs
Education:
- Bachelor’s Degree in Advertising/Visual Communications, Graphic Design, or related discipline preferred
Experience:
- 10+ years of experience in marketing/advertising business experience preferred
- Comfort with and enthusiasm for integrating AI into your work