Director of Media Strategy Canada
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This senior leadership role is pivotal in shaping full-funnel media initiatives. You'll apply advanced audience insights and AI tools, collaborating with clients and internal teams. Your experience will guide the development of strategic standards and actionable insights, ensuring top-notch execution and performance across diverse media channels.
Key Responsibilities: • Lead development of comprehensive media strategies and plans • Establish standards for campaign strategies and measurement • Utilize AI tools for planning and reporting • Analyze data to generate executive-ready recommendations • Act as a senior media strategy voice in client meetings
Requirements: • Over 9 years of media strategy and planning experience • Proven B2B media experience required • Strong analytical skills using data and AI tools • Expertise with audience-insight platforms • Excellent communication and leadership abilities
Drive impactful media outcomes by leveraging your expertise in strategy, analytics, and team leadership.
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