Head of Marketing, Canada

Join to apply for the Head of Marketing, Canada role at Intrepid Travel. At Intrepid Travel we exist to inspire, create, share and lead the best travel experiences ever. More than 35 years later, we’re proud to be a certified B Corp with hundreds of trips in over 100 countries. The world needs more Intrepid people. This isn’t just another marketing role. As Head of Marketing, Canada, you’ll inspire customers and team through passion, creativity, and expertise. In this role, you will lead and drive the execution of Intrepid’s marketing strategy in Canada, focusing on maximizing brand awareness, driving sales growth, and enhancing customer engagement. You will oversee all marketing operations across the country, including multi‑channel campaigns, brand activations, marquee partnerships like TIFF, and collaborations with our global marketing teams. You’ll manage a diverse and talented marketing team and oversee multimillion‑dollar budgets, acting as the Canadian representative for global initiatives. Your work will ensure alignment with company objectives while delivering measurable results against KPIs, revenue targets, and passenger growth goals. We are looking for a high‑performing leader with strong commercial acumen, data‑driven, innovative thinking, and the ability to build emotional connections with customers. You will foster a collaborative, high‑performing team culture and inspire your team to achieve ambitious goals while making a tangible impact on the Canadian market. This is a full‑time, permanent role based in Toronto, with a hybrid work schedule where you are required to work from our office 3 days per week. Qualifications Tertiary marketing qualifications 7+ years marketing experience, preferably for a global organization Extensive experience across all marketing disciplines – including brand marketing, PR and performance/digital Record of success in traditional and non‑traditional marketing with measurable results Proven people management and leadership skills Data‑driven and performance marketing oriented Experience managing agency relationships and media buying Experience managing sizeable marketing budgets Experience managing big partnerships and activations like TIFF Outstanding strategic thinking and decision making Solid negotiation and influencing skills Excellent communication and relationship skills Diversity and inclusion Intrepid is made up of 71 nationalities in over 30 countries, and we recognise that diversity makes us a stronger business. We support a culture where people can be themselves and encourage applications from people of all backgrounds. Including First Nations People, LGBTQI+ people, those living with a disability, or from disadvantaged backgrounds, and all people from different ethnicities, races, and religions. Benefits Flexible work options, such as work‑from‑home options and the ability to 'work from anywhere' 4 weeks a year A free Intrepid trip every year, plus generous discounts for families, and close friends 5 extra days of leave a year for use on Intrepid trip's A minimum of 10 weeks paid parental leave for all parents, and other additional leave provisions. Access to e-learning platforms, professional development and mentor programs 20 hours of volunteer leave every year to use on causes most important to you Employee Assistance Program, a 24/7 service that offers counselling for you and your family Equal Employment Opportunity Intrepid ensuring diversity, equity, and inclusion is an important part of our recruitment process. If you require a reasonable accommodation to submit your application, please email careersupport@intrepidtravel.com with your name, location, and the accommodations you need, we will then be in touch to support your application. #J-18808-Ljbffr