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Marketing Coordinator

1 month ago

Markham, Ontario, Canada ONVIGO Full time
About the Company

Onvigo is a Canadian owned and operated host agency with a twist. We are dedicated to helping independent travel consultants grow their business and succeed, as well as supporting individuals looking for entry into the travel industry.

Job Overview

The Marketing Coordinator plays a vital role in Onvigo's marketing team, responsible for coordinating brand deliverables for our innovative and growing host travel agency.

Main Responsibilities
  • Drive brand awareness and social engagement
  • Create web content for consumer-facing websites
  • Support Independent Travel Advisor (ITA) members
Duties and Responsibilities
  1. Develop and coordinate brand documents, including work back schedules, project plans, content plans, and standard operating procedure documents using project management tools.
  2. Support seamless execution of brand deliverables.
  3. Develop and manage strategic campaigns for social media channels, including social listening for brand reputation and crisis management.
  4. Build and maintain relationships with suppliers and partners to deliver partnership deliverables.
  5. Proactively identify and resolve project issues.
  6. Stay up to date on industry trends and competitor initiatives, sharing observations and implications with the team.
  7. Create engaging presentations, copy, and marketing content from design to delivery, ensuring brand compliance and supplier/industry advertising regulations.
  8. Enhance consumer website features, user experience (UX), and search engine optimization (SEO) using effective SEO tactics, while creating related training materials.
  9. Assist with website launches, updates, and troubleshooting.
  10. Regularly update content and address website-related issues with our solution provider.
  11. Develop and lead professional development sessions on websites, social media, and marketing tactics.
  12. Create newsletters, training webinars, and video content to support ITA members and marketing goals.
Qualifications
  • 2+ years experience in a Marketing related discipline.
  • Travel experience a definite asset.
  • Exceptional organizational skills with the ability to prioritize and manage multiple tasks in a fast-paced, KPI-driven environment.
  • Strong understanding of the social media landscape, metrics, and reporting.